| | | Latest News | | | | | FirstGroup, the transport company that is set to replace Virgin Trains as the operator of the West Coast Mainline, is looking for an advertising agency to handle its estimated £7 million account. | | | | | | Lidl is on the hunt for an agency to handle its £18 million UK advertising account. | | | | | | SCA has put the international advertising account for its Tena range up for review. | | | | | | Allianz Worldwide Care, the health insurance brand, is looking for a UK agency to handle its advertising account. | | | | | | Louis Vuitton, the fashion house, is reviewing its global advertising arrangements. | | | | | | Duracell, the Procter & Gamble battery brand, has picked Grey London to handle its estimated £15 million global advertising account, ending a three-decade relationship with Ogilvy & Mather. | | | | | | Maxus has promoted Lindsay Pattison, its UK chief executive, to the new post of global chief strategy officer. | | | | | | Blossom Hill, the Percy Fox & Co wine, has signed a seven-figure deal to sponsor the return of the 80s soap Dallas on Channel 5 as part of a £2.2 million autumn push behind the brand. | | | Promotion: Campaign Media Awards
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| In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference. Entry deadline: Friday 31st August www.campaignmediaawards.com | |
| | Latest Work | | | | | The British environmental charity Surfers Against Sewage has unveiled a new initiative called "Protect Our Waves" that calls for legislation to better recognise and protect UK surfing waves and beaches. | | | | | | O2 has launched a partnership 'priority sports' with Nike which gives O2 customers the chance to meet and train with their sporting heroes, and gives them exclusive access to Nike events and products. | | | | | | David Beckham stars in a new spot for Sainsbury's to highlight its sponsorship of the Paralympics Games. | | | | | | Grey London has created its first campaign for The Sun since winning the News International account in April. | | | | | | Trainline has launched a humorous new spot by DLKW Lowe dramatising the message that you'd be mad to pay more money that you need on your train tickets. | | | | | | | |
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