Tuesday, 14 August 2012

Media AM - B&Q to review £34m media account, ISBA, Big Brother final down, Google, The Dandy, Unilever, Channel 4, The Wellcome Trust

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Media AM Bulletin
 
 
 
*   Latest News
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B&Q: to review its media planning and buying account
B&Q to review £34m media planning and buying account
Mark Banham, 14 August 2012

Home improvement retailer B&Q is to review its £34m media planning and...

  
Jeremy Hunt: culture secretary intervened in the sale of GMG Radio to Global Radio
ISBA to give views on Global/GMG deal
Maisie McCabe, 14 August 2012

ISBA, the advertisers' trade body, is among the industry parties who are...

  
Big Brother winner Luke Anderson hugs a fellow contestant
Big Brother final audience down by a quarter
Maisie McCabe, 14 August 2012

Transsexual Luke Anderson's victory in the latest series of 'Big Brother' helped...

  
Frommer's travel guides: acquired from John Wiley & Sons
Google buys Frommer's travel guidebooks
John Reynolds, 14 August 2012

Google has agreed to buy Frommer's travel guidebooks from the US publishing...

  
The Dandy website: circulation of print edition has fallen below 8000
The Dandy faces possible closure after 75-years
Matthew Chapman, 14 August 2012

The Dandy, the children's comic home to Desperate Dan, is facing possible...

  
Lynx: offering consumers the chance to visit Chaos Island
Unilever seeks Facebook connection with Lynx 'island' giveaway
Loulla-Mae Eleftheriou-Smith, 14 August 2012

Unilever is trying to cultivate a more direct connection with Facebook fans...

  
Paralympics: Channel 4's 'Meet the Superhumans' ad campaign
Brands snap up Channel 4 Paralympic ad packages
Nicola Clark, 14 August 2012

Brands aiming to capitalise on Olympic fever in the UK are buying...

  
Fund Kids' Wellcome Trust game on the new iPad app
The Wellcome Trust becomes first partner for Fun Kids app
Maisie McCabe, 14 August 2012

The Wellcome Trust has become the first commercial partner of Fun Kids'...

  
*   Also in the News
*
Olympic Games Closing Ceremony peaks at 26.3 million viewers
Maisie McCabe, 13 August 2012
Total Media lands Steve Redgrave circulation health campaign
Nick Batten, 13 August 2012
MEC appoints Addiction's Laura Scott as social director
Maisie McCabe, 13 August 2012
Maxus appoints search and biddable director
Nick Batten, 13 August 2012
Google changes algorithm to demote pirated content in search
Sarah Shearman, 13 August 2012
 
 
Blogs
The heavy-hand of LOCOG
Ivan Clark

What an extraordinary Olympics, for team GB, people GB and LOCOG. The sponsors seem...

Olympics 2012: Engaging New Media
Louise Brice

How is it for you? Here are some quick stats.. Peak BBC audience figures...

Microsoft’s Outlook.com could be winner
John Reynolds

Microsoft's new email service Outlook.com looks good, modern, uncluttered and will no doubt confine sister-service...

Digital takes gold medal at Rajars
James Matheson

One of the most interesting themes to come out of this quarter's RAJAR results was...

One Screen Or Two?
David Brennan

One of the most frequent questions I am asked these days, when I am presenting...

From hi-fi to wi-fi: the growth of digital radio
John Carroll

My earliest memory of radio was listening to the Top 40 countdown on Radio 1...

Great expectations… but it’s the taking part that counts and we can all take part
Claire Emes

At the 2008 Beijing OIympics GB exceeded expectations by finishing 4 th in the medal...

Are tablets the future of advertising?
Sue Unerman

source: Marc Chagall At a drinks party recently one magazine editor confided in me...

 
 
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