| Latest News | | | | | TBWA UK has appointed the comedy writer and former adman Peter Souter as its chairman and chief creative officer, as its group president, Robert Harwood-Matthews, moves to TBWA\Chiat\Day in New York. | | | | | | Kraft Foods has appointed Arc London to handle strategic shopper marketing plan for its Mikado biscuit range. | | | | | | Lego takes the top spot this week with a 17-minute animation that traces its origins back to a carpenter in 1930s Denmark, while an ad for Lady Gaga's Fame perfume also appears in the top 10. | | | | | | CNN International has launched a behind-the-scenes series following BETC Euro RSCG founder and executive president of Euro RSCG Worldwide, Mercedes Erra. | | | | | | Lynx has launched a commemorative video that features more than 30 references to its famous ads, to celebrate reaching a million fans on Facebook. | | | | | | Pierre Lipton, the executive creative director at AKQA in San Francisco, is set to join M&C Saatchi's New York office in October as chief creative officer. | | | Promotion: Campaign Media Awards
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| In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference. Entry deadline: Friday 31st August www.campaignmediaawards.com | |
| | Latest Work | | | | | O2 has launched Priority Sports in partnership with Nike, which gives O2 customers the chance to meet and train with their sporting heroes and exclusive access to Nike events and products. | | | | | | Grey London has created its first campaign for The Sun since winning the News International account in April. | | | | | | David Beckham stars in a new spot for Sainsbury's to highlight its sponsorship of the Paralympic Games. | | | | | | Trainline has launched a humorous spot by DLKW Lowe dramatising the message that you would be mad to pay more money than you need to on your tickets. | | | | | | | |
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