Wednesday, 8 August 2012

Campaign Daily Fix - Verde bank, BETC London, Yorkshire Tea, Brothers Cider, Daily Diary, Unilever, Vogue, H&M, The Guardian

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Latest News
Joint lands Co-op Group's Verde bank task
by Jeremy Lee,
08 August 2012, 10:15AM
Joint lands Co-op Group's Verde bank task
Joint, the start-up agency founded by Damon Collins and Richard Exon, has won the advertising account for the new bank Verde.
BETC London hires creative duo from M&C Saatchi
by Sara Kimberley,
08 August 2012, 10:23AM
BETC London hires creative duo from M&C Saatchi
BETC London has poached M&C Saatchi's senior creative team of Matt Pam and Simon Hipwell.
Yorkshire Tea mints Gold tactical ad
by Daniel Farey-Jones,
08 August 2012, 12:34PM
Yorkshire Tea mints Gold tactical ad
Yorkshire Tea has run a tactical press ad rejoicing at the number of Olympic gold medals won by athletes from the county.
Brothers Cider judged to have run unfair competition
by Matthew Chapman,
08 August 2012, 08:00AM
Brothers Cider judged to have run unfair competition
Brothers Cider has been banned from repeating a competition giving away festival tickets and £1,000 prizes after the advertising watchdog judged it to have been run unfairly.
Daily Diary - Olympia fever
08 August 2012, 11:24AM
Daily Diary - Olympia fever
No one can miss the Olympic fever hitting the Capital this summer, perhaps with the exception of 23red, who seem to have got a little confused and packed its "Olympic team" off to Greece.
ASA gives thumbs up to Vernon Kay ad for Flora
by Loulla-Mae Eleftheriou-Smith,
08 August 2012, 09:21AM
ASA gives thumbs up to Vernon Kay ad for Flora
Unilever has escaped a ticking off by the advertising watchdog after it ruled that a TV ad for the company's Flora brand featuring presenter Vernon Kay and his mum did not breach advertising rules over health claims.
Fashion brands run video ads with Vogue iPad app
by Nick Batten,
08 August 2012, 11:29AM
Fashion brands run video ads with Vogue iPad app
Vogue's iPad issue, which is now monthly, features three video and rich media ads for Anya Hindmarch, Velvet by Graham & Spencer and Australian Wool.
H&M swimwear campaign escapes ban despite flurry of complaints
by John Reynolds,
08 August 2012, 09:07AM
H&M swimwear campaign escapes ban despite flurry of complaints
H&M has escaped an advertising ban despite a flurry of complaints over an outdoor campaign featuring swimwear models.
Guardian launches personal music playlist app
by Sarah Shearman,
08 August 2012, 10:30AM
Guardian launches personal music playlist app
The Guardian has launched an app which enables readers to create a personal playlist of the most significant songs of their life, as part of a summer campaign to draw attention to its music coverage.
Promotion: Campaign Media Awards

In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference.
Entry deadline: Thursday 9th August
www.campaignmediaawards.com


Latest Work
Nike 'find your greatness - jogger' by Wieden & Kennedy Portland
07 August 2012, 11:46AM
Nike 'find your greatness - jogger' by Wieden & Kennedy Portland
Nike has released spot by Wieden & Kennedy Portland that celebrates the strengths of the everyman.
Levi's 'this is a pair of Levi's' by Wieden & Kennedy Portland
07 August 2012, 11:10AM
Levi's 'this is a pair of Levi's' by Wieden & Kennedy Portland
Levi's has unveiled the latest instalment of its global "Go forth" marketing campaign.
BBC 'end to end football' by Red Bee Media
07 August 2012, 11:01AM
BBC 'end to end football' by Red Bee Media
The BBC has launched a campaign to promote its football coverage across its multimedia platforms, ahead of the forthcoming season.
Axe 'Susan Glenn' by BBH New York
07 August 2012, 10:39AM
Axe 'Susan Glenn' by BBH New York
Axe, the men's grooming brand, has launched a campaign in which Kiefer Sutherland reminisces about the girl who got away.
Also in the News
Absolute Radio Breakfast Show to play Gold at least 22 times
by Maisie McCabe, 08 August 2012, 11:53AM
Metro hauls in £12m Olympic ad revenues
by John Reynolds, 08 August 2012, 11:09AM
Global Radio reports pre-tax loss of £27.7m
by Maisie McCabe, 08 August 2012, 10:35AM
Nivea drops Rihanna for being too raunchy
by John Reynolds, 08 August 2012, 10:56AM
Blogs
Dave Trott WHAT’S THE ROI ON CREATIVITY?
Dave Trott, 07 August 2012, 7:08AM
Steve Henry FOMO
Steve Henry, 06 August 2012, 10:08AM
Jonathan Akwue Super Saturday Showed Us What’s Great About Britain
Jonathan Akwue, 05 August 2012, 4:08PM
Tara Beard-Knowland The outlook for Outlook
Tara Beard-Knowland, 02 August 2012, 4:08PM
Jeremy Lee Where was the shooting on the BBC?
Jeremy Lee, 31 July 2012, 12:07PM
Dave Trott CHANGE THE QUOTE TO FIT
Dave Trott, 31 July 2012, 8:07AM
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