Tuesday, 3 September 2013

Marketing Daily - Nokia and the 'death' of the pure-play mobile brand; plus top 10 social brands, Rankin, Unilever, Burberry and Tesco

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Marketing Daily Bulletin
 
Marketing Daily Bulletin , 03rd September 2013
Nokia and the 'death' of the pure-play mobile brand
Nokia and the 'death' of the pure-play mobile brand
 
Microsoft acquires Nokia's devices business in €5.44bn deal
Microsoft acquires Nokia's devices business in €5.44bn deal
 
Top 10 social brands: Samsung tops list with smartwatch buzz
Top 10 social brands: Samsung tops list with smartwatch buzz
 
Rankin on creativity: 'Consumers hunger for intelligent, humorous, self-effacing ideas'
Rankin on creativity: 'Consumers hunger for intelligent, humorous, self-effacing ideas'
 
Unilever comes under fire for 'homophobic' South African Flora ad
Unilever comes under fire for 'homophobic' South African Flora ad
 
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Burberry launches TV and Instagram push for new fragrance
Burberry launches TV and Instagram push for new fragrance
 
3D printing: will it be the death of brands?
3D printing: will it be the death of brands?
 
The brand message is important, but what you really need is a 'content mindset'
The brand message is important, but what you really need is a 'content mindset'
 
Brands must understand the post-recession consumer
Brands must understand the post-recession consumer
 
Tesco is rarely out of the news, but how does that translate in social media?
Tesco is rarely out of the news, but how does that translate in social media?
 
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