Is fear of offending stifling your creativity? Take the risk for the greater payback + BT, Disney & Facebook

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Marketing Daily , 01st February 2016

Is fear of offending stifling your creativity? Take the risk for the greater payback Bad taste marketing: the risky business of gaining enemies to win friends BT insists 'EE brand to be retained' as it divides business into six units... and more Privacy is the new purpose: why all brands need a chief hacking officer Star Wars helps Disney steal most powerful brand crown from Lego Facebook's new Reactions are for Wall Street, not advertisers From AI to headsets, telepathy is on its way. Get ready for a retail revolution Is it too late to save Barbie? Morrisons launches 'Price crunch' on more than 1000 brand and own-brand products Fame or infamy? For brands it's a question of commitment V&A Museum of Childhood brings imaginary friends like 8ft dinosaur to life Shoppers love click and collect more than any other retail tech Rwandan woman tells of husband and unborn child's murders in #SheInspiresMe film Pure TV brilliance from Warburtons: the Thinkboxes Awards for TV ad creativity      Presented by Marketing & Thinkbox JOBS BOARD Social Media Account Manager , Perfect Marketing PeopleTo £30k , Cheshire Technical Project Manager - Digital , David Thatcher Recruitmentc£40k , Buckinghamshire CRM Account Manager/Project Manager , Purple Consultancy£35000 - £40000 per annum , London Ad-Ops Analyst , Dot-Gap£40k , London (Central) CRM Marketing Executive , Better Placed Recruitment£25000 - £27000 per annum + Excellent Benefits , Leeds

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