Thursday 12 May 2016

A view from Dave Trott; Google to ban payday loan ads; Kendall Jenner heads to Cannes

Campaign 18:05

Campaign 18:05
May 12, 2016
The five things you need to know today

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A view from Dave Trott: Don't get mad, get creative
A view from Dave Trott: Don't get mad, get creative

Dave Trott

A Credit Suisse report says the top 1% now own 50% of the world's wealth.

Tech
Google to ban payday loan ads
Google to ban payday loan ads

Gurjit Degun

Google is banning payday loan ads in a move it claims will protect users from "deceptive or harmful financial products".

Advertising
Facebook ad sales to overtake Channel 4 and Sky in the UK
Facebook ad sales to overtake Channel 4 and Sky in the UK

Gideon Spanier

Facebook is poised to overtake Channel 4 and Sky to become Britain's third biggest media owner by ad sales by the end of next year, in a sign of the social giant's growing importance for marketers and agencies.

Marketing
Kendall Jenner promotes Magnum Double at Cannes
Kendall Jenner promotes Magnum Double at Cannes

Gurjit Degun

Magnum, the Unilever-owned ice-cream brand, is working with Kendall Jenner, the fashion model part of the Kardashian reality-show family, to launch a new variant at the Cannes Film Festival.

Media
BBC set to fall under Ofcom remit in corporation shake-up
BBC set to fall under Ofcom remit in corporation shake-up

Omar Oakes

Ofcom will become the external regulator for the BBC, the government is expected to announce as it unveils its white paper today.

Also in the news
UEFA Champions League and Europa League finals to be live-streamed on YouTube

BT Sport has partnered with YouTube to live-stream the UEFA Champions League and UEFA Europa League finals for the first time.

Cosmopolitan editor Storr: younger readers don't know we're a magazine

Cosmopolitan can no longer rely on reaching millennial women at the big superstores as readers' behaviour changes, said Farah Storr, the magazine's UK editor.

Movers and shakers: Mcgarrybowen, Atom Bank, Countrywide, John Brown and more

Introducing Campaign's weekly round-up of industry hires, departures and promotions.

Arrows and antics: what happened when Adland's finest gathered around the darts board
Promoted
Arrows and antics: what happened when Adland's finest gathered around the darts board

Eleanor Hawkins

"Forget about the 2016 Cannes Lions, it's all about the RedSofa Arrows Awards" - the new benchmark for industry talent.




Programmatic is extinct - it's evolved into something way more powerful Presented by Campaign & AppNexus For those of you who rely on digital marketing to engage customers, don't be alarmed! Brian O'Kelley, CEO of AppNexus explains...


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