WhatsApp launches desktop app; Instagram updates logo; ASA bans Three's Muppet ad

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Campaign 18:05 May 11, 2016

The five things you need to know today Most read WhatsApp launches standalone app on Windows and Apple computers Omar Oakes WhatsApp, the popular social messaging app, has launched a desktop app for computers using Windows and Mac operating systems. Tech Instagram refreshes with brighter logo and simpler interface Gurjit Degun Instagram, the photo-sharing site, has refreshed its look with a brighter logo and a simpler user interface "stripping away the colour and noise". Advertising Three Muppet ad banned after EE challenges 'undisputed' reliability claim Omar Oakes Three's Muppet ad has been banned by the Advertising Standards Authority after rival EE complained about its claim to be the "undisputed" most reliable network. Marketing Three owner's takeover of O2 blocked by European Commission Omar Oakes The EU's competition regulator has blocked the owner of mobile network Three's proposed takeover of rival O2, saying it would reduce customer choice and raise prices. Media Channel 4 blames Brexit and economic jitters for ad slowdown Gideon Spanier Channel 4's sales house has warned that the TV ad market has slowed in 2016 and growth won't match last year's record performance. Also in the news Pressure group targets Unilever employees with anti-TTIP billboard SumofUs, a pressure group campaigning against the proposed trade deal between the EU and the US, is aiming an ad at employees of Unilever in a bid to inspire them to raise questions about the deal. Time for a 'Snap-up': how Snapchat is transforming live experiences Snapchat has evolved into a powerful tool to augment live experiences, writes Alec Braun, managing director, Slice. My Media Week: Andy Brown, Kantar Media We join Andy Brown, chief executive at Kantar Media, at the dawn of a new global strategy setting out to create a more unified, connected business. Promoted Arrows and antics: what happened when Adland's finest gathered around the darts board Eleanor Hawkins "Forget about the 2016 Cannes Lions, it's all about the RedSofa Arrows Awards" - the new benchmark for industry talent. Programmatic is extinct - it's evolved into something way more powerful Presented by Campaign & AppNexus For those of you who rely on digital marketing to engage customers, don't be alarmed! Brian O'Kelley, CEO of AppNexus explains... Campaign Jobs Digital Strategist - Film & Entertainment Clients £50000 - £60000 per annum + Great Agency Benefits Ultimate Asset, West End Account Director Competitive KHWS, London (Central), London (Greater) Innovation Director - Digital Strategy, Global Media Agency £75000 - £85000 per annum + Great Agency Benefits Ultimate Asset, West End Product Manager Salary circa £45,000 plus bonus and pension Resonate Search & Selection Limited, Yorkshire and the Humber

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