How brands can benefit from Google Instant Apps, The top agencies at D&AD and Effie Awards, New Hostelworld ad

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Campaign Breakfast Briefing May 20, 2016

Latest Google's Instant Apps gives brands a better chance of selling their apps Shona Ghosh Apps have taken a bashing recently, with Facebook's Messenger bots declared the end of apps by some. Y&R New Zealand is top of the shops at D&AD Awards James Swift Y&R New Zealand won big at last night's D&AD Awards as UK start-up, What3Words, took home one of the evening's two coveted Black Pencils. Ad legend George Lois launches new agency Lois TransMedia Shona Ghosh George Lois, the ad legend behind a decade of Esquire covers and the slogan 'I Want My MTV', has launched his own New York-based agency, Lois TransMedia, Big Idea Advertising and Public Relations. MullenLowe London wins agency of the year at first UK Effie Awards Omar Oakes MullenLowe London took home the top prize at the inaugural UK Effie Awards tonight, winning agency network of the year and three category awards. 50 Cent stars in Hostelworld ad spoof of MTV Cribs Helen Hoddinott Campaign goes behind the scenes of Hostelworld's new ad starring rapper 50 Cent, launched today as part of the brand's "Meet the world" campaign. Promoted Just say it: The future of search is voice and personal digital assistants Christi Olson, search evangelist Brands: What's your current relationship status? Presented by Brand Republic Insight & Channel Advisor By now, the majority of retailers have adapted to e-commerce with most selling their products online, but for brands it hasn't all been smooth sailing. Campaign Jobs Senior Strategic Marketing Planner £40 - £43K + (London allowance if applicable) + 15% pension, 32 holidays, bonus etc Rare Selection, To be based in either London, Cardiff, Edinburgh or Belfast Planning Director £80000 - £90000 per annum The Great & The Good, London Planning Account Director - Award-winning Retail Team £50000 - £60000 per annum + Agency Ultimate Asset, London Digital Marketing Manager £50k Dot-Gap, London (Central) Digital Strategist - Film & Entertainment Clients £50000 - £60000 per annum + Great Agency Benefits Ultimate Asset, West End Digital Marketing Director - UK & Europe Around £90,000 basic salary +bonus + benefits Veritas Partnership Ltd, West Berkshire IT Programme Design Lead £35,409 - £39,842 HMRC, Newcastle, Newcastle Upon Tyne IT Senior Programme Design Lead £47,903 -£55,015 HMRC, Newcastle, Newcastle Upon Tyne Junior Account Manager Competitive SGK, London (Central), London (Greater) Media Sales Account Manager up to 35k + commission Clear Channel UK, London (Central), London (Greater)

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