Alternative buyers for O2 emerge, Burberry, Sports Direct, Save the Children

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Campaign Breakfast Briefing May 16, 2016

Latest Alternative buyers for O2 circle after Three deal rejected Shona Ghosh Alternatives have emerged for an O2 takeover after an acquisition by rival network Three was blocked by the European Commission last week. Burberry braced for 7% profit drop Shona Ghosh Burberry is expected to reveal a profit drop by as much as 7.2% over the year to end March 2016, as the brand suffers from the economic slowdown in China. Sports Direct and key cutting just the beginning for innovative use of store space Peter Veash The space race of retail super stores is a thing of the past, says Peter Veash, CEO at The BIO Agency - the challenge now for retailers is to find new uses of their space that make the lives of shoppers easier. Save The Children campaign continues to shock viewers around the world Be On Save The Children's 'Still The Most Shocking Second A Day' video jolts viewers out of their complacency. England footballers and fans 'invade' France in Mars ad campaign for Euro 2016 Omar Oakes England footballers lead an armada of fans across the channel to France in Mars' new campaign ahead of the Euro 2016 football tournament. Henry Westons cider makes TV debut in Pythonesque animated ad Simon Gwynn Upmarket traditional cider brand Henry Westons Vintage will be on TV for the first time ever from tomorrow in an ad that nods to the Monty Python-era animation of Terry Gilliam. Promoted Just say it: The future of search is voice and personal digital assistants Christi Olson, search evangelist Brands: What's your current relationship status? Presented by Brand Republic Insight & Channel Advisor By now, the majority of retailers have adapted to e-commerce with most selling their products online, but for brands it hasn't all been smooth sailing. Campaign Jobs Digital Strategist - Film & Entertainment Clients £50000 - £60000 per annum + Great Agency Benefits Ultimate Asset, West End Account Director Competitive KHWS, London (Central), London (Greater) Innovation Director - Digital Strategy, Global Media Agency £75000 - £85000 per annum + Great Agency Benefits Ultimate Asset, West End Freelance Account Director / Senior Account Director – Off Oxford Street Agency to £300 / day Fill Recruitment, London (Central), London (Greater)

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