Wednesday, 11 May 2016

Channel 4 blames Brexit for ad slowdown, WhatsApp launches desktop app, Amazon goes up against YouTube

Campaign: Media

Campaign: Media
May 11, 2016
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Channel 4 blames Brexit and economic jitters for ad slowdown
Channel 4 blames Brexit and economic jitters for ad slowdown

Gideon Spanier

Channel 4's sales house has warned that the TV ad market has slowed in 2016 and growth won't match last year's record performance.

WhatsApp launches standalone app on Windows and Apple computers
WhatsApp launches standalone app on Windows and Apple computers

Omar Oakes

WhatsApp, the popular social messaging app, has launched a desktop app for computers using Windows and Mac operating systems.

Amazon goes head-to-head with YouTube in Video Direct launch
Amazon goes head-to-head with YouTube in Video Direct launch

Simon Gwynn

Amazon is taking on YouTube by introducing a feature on Amazon Video that lets users upload their own content - and earn royalties for every minute of video streamed.

JCDecaux ad revenue hit after delays to 'world's biggest' digital screen rollout in London
JCDecaux ad revenue hit after delays to 'world's biggest' digital screen rollout in London

Omar Oakes

JCDecaux has admitted its ad revenue for the first half of 2016 will face a "significant" hit after delays to the rollout of new digital outdoor screens in London.

Facebook opens dynamic ads to travel brands
Facebook opens dynamic ads to travel brands

Gurjit Degun

Facebook's dynamic ad product, which delivers ads on products people have looked at, has opened up to travel brands.

Somethin' Else to produce social content for BBC Radio 1, 1xtra and Radio 2
Somethin' Else to produce social content for BBC Radio 1, 1xtra and Radio 2

Kate Magee

The BBC has appointed Somethin' Else to develop social media content for BBC Radio 1, BBC 1xtra, BBC Radio 2 and BBC 6 Music.

Digital Cinema Media Awards 2016 open for entries
Digital Cinema Media Awards 2016 open for entries

Staff

Digital Cinema Media (DCM) is now accepting entries for The Digital Cinema Media Awards 2016, which celebrate and reward the best advertising work showcased in cinema by the media industry over the last year.

My Media Week: Andy Brown, Kantar Media
My Media Week: Andy Brown, Kantar Media

Andy Brown

We join Andy Brown, chief executive at Kantar Media, at the dawn of a new global strategy setting out to create a more unified, connected business.

Searching for audiences: Creating cross-channel audience lists for search
Promoted
Searching for audiences: Creating cross-channel audience lists for search

Christi Olson, Microsoft Bing Ads

The new world of search means putting the audience first and creating a great user experience for them. And paid search is slowly by surely catching up...




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