Another departure from BBH, Retirees wanted for Ogilvy internships, Vita Coco's oddball campaign

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Campaign: Agencies May 21, 2016

Most read Mel Exon to leave BBH for Sunshine Kate Magee Mel Exon, the managing director of Bartle Bogle Hegarty, will leave the agency at the end of June to take up the role of chief executive at The Sunshine Company. Ogilvy & Mather looks for school leavers and retirees for new placement scheme Maisie McCabe Ogilvy & Mather has become the latest agency to set up an initiative to boost diversity, with a group-wide creative internship programme. Vita Coco wants you to get thirsty any way you can with oddball campaign James Swift Vita Coco, the coconut water drink, encourages people to work up a thirst any way they can in a new campaign from Droga5 London. View D&AD president's picks for the best 2016 work Staff In the year of a bigger-than-ever festival and the introduction of a new media awards category, Andy Sandoz, D&AD's 2015/16 president, picks his favourite entries ahead of tonight's show. Cue paints with no names, Jonathan Glazer's surreal genius and a short stay in Vincent van Gogh's bedroom. Post-it war breaks out between Havas Worldwide and Omnicom Health Group Ilyse Liffreing Trash talk on Twitter as Spiderman, Marge Simpson and 'Becky with the Good Hair' fill windows across Canal Street Spoof awards poke fun at ad industry's self-pleasuring men Omar Oakes "Stroke your ego just the way you like it" is the tagline for a fake awards event which criticises the male-dominated nature of the ad industry. Carlsberg's Euro 2016 campaign depicts ex-footballer Desailly as French revolutionary Omar Oakes Marcel Desailly, the ex-footballer, is depicted as a French revolutionary leader in Carlsberg's global TV ad for Euro 2016. What Twitter's evolved character count means for brands and agencies Shona Ghosh Twitter is reportedly excluding images and URLs from its 140-character limit, making it easier for users to post longer updates with multimedia. CAA's Jae Goodman has a 'solution to the end of interruptive advertising' James Swift When Jae Goodman joined CAA ten years ago, it was before branded content was fashionable. He talks to James Swift about finally being taken seriously. Movers and shakers: M&S, Virgin Media, BBH, MediaCom, FT and more Staff Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted March/April shortlist for The Thinkboxes Awards Thinkbox "Agencies are embracing tech, possibly a bit unquestioningly"  Presented by Campaign & The Trade Desk Tess Alps, chair at Thinkbox, is interviewed by MediaCom UK chairman, Karen Blackett Campaign Jobs Senior Account Manager with product design experience £38-45K £38000 - £45000 per annum Gabriele Skelton, London Designer Competitive BBC, London (Central), London (Greater) Creative Competitive BBC, London (Central), London (Greater) Art Director up to £25,000 per annum Bluefrog, London Creative Account Manager Competitive Discovery Communications, London (Greater) MIDWEIGHT COPYWRITER - WOMENSWEAR Competitive Boden, London Global Senior Brand Manager Competitive rb, Slough Global Consumer Marketing Insights Manager- Dettol Body & Veet/Dettol Home/URT Competitive rb, Slough Senior Account Manager, packaging + branding agency, London £38000 - £40000 per annum Gabriele Skelton, London (Central), London (Greater) Senior Social Media Executive Competitive & based on experience Royal Caribbean Cruises Ltd, Weybridge, Surrey

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