BBH talent drain continues, M&S reviews creative account, How to make more likeable ads

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Campaign: Agencies May 28, 2016

Most read BBH talent drain continues as Rosie Arnold moves to AMV Kate Magee Rosie Arnold, deputy executive creative director at Bartle Bogle Hegarty, is leaving the agency after 33 years to join Abbott Mead Vickers BBDO as creative partner and head of art. Marks & Spencer reviews integrated creative business Maisie McCabe Embattled retailer Marks & Spencer has kicked off a review of its advertising and digital accounts ahead of Wednesday's annual results, putting 16-year creative incumbent Rainey Kelly Campbell Roalfe/Y&R on alert. Top Gear team launches UK's first production company for car brands Omar Oakes Award-winning directors, producers and key members of the BBC's original Top Gear team have launched the UK's first production company specialising in advertising and digital content solely for car brands. So what's going on at BBH? Jeremy Lee BBH had already seen so many of its old guard leave, and for the new guard to also follow them out the door suggests something might be going awry. Co-op brings retro rebrand to TV with promise of impromptu BBQs Simon Gwynn The Co-op is launching the first TV ad of its retro-inspired rebrand, "Be as unpredictable as summer". WPP moves to dismiss 'frivolous' Johnson discrimination suit Eleftheria Parpis Erin Johnson "twisted the facts and distorted the context" of former JWT CEO Gustavo Martinez's behavior, say lawyers Starbucks, Coke and Nescafe ads recreated with lesbian twist Simon Gwynn Drum and Iris have been named the winners and runners up of a competition designed to encourage creative ways to represent lesbians and bisexual women in ads. Carlsberg releases patriotic Euro 2016 ad Gurjit Degun Carlsberg is issuing a "call to arms" for the nation to get behind the England football team for Euro 2016 in its latest ad. Dave Dye: Why aren't we making more likeable ads? Dave Dye J Walter Thompson's Dave Dye recalls the early days of Facebook brand pages and how he learned to be more likeable. Richard Warren departs MullenLowe London Gurjit Degun Richard Warren, UK chief executive of the MullenLowe Group, is leaving the agency, leaving Tom Knox as the sole remaining founder of DLKW. Promoted No programmatic, no problem: the future of automated marketing is here Edward Craig There's a new category that's taking hold. It's learning from programmatic's issues. It's streamlining, fixing, saving on spend... and making digital marketing work. Aerial Awards radio ad winner April 2016: Marmite 'The Mondays' by Adam&Eve/DDB Presented by Campaign & Radiocentre You'll either love it or you'll hate it.. This month's judge loved it and crowned it April's Aerials winner.  Campaign Jobs Country Lead - Sweden Competitive+ Benefits Casumo, Malta (MT) Country Lead - Norway Competitive+ Benefits Casumo, Malta (MT) Business Reinvention Manager / Director £70 - £90K + benefits Rare Selection, London (Central), London (Greater) IT Programme Senior Design Lead £47,903 -£55,015 HMRC, Newcastle, Newcastle Upon Tyne IT Programme Design Lead £35,409 - £39,842 HMRC, Newcastle, Newcastle Upon Tyne Creative Competitive BBC, London (Central), London (Greater) Designer Competitive BBC, London (Central), London (Greater) Senior Packaging Designer Depending on Experience Burgopak, London (Central), London (Greater) Creative Campaigns Manager 25-30K depending on experience Deliveroo, London (Central), London (Greater) Middleweight Creative Competitive Scorch, London (Central), London (Greater)

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