Bauer buys Orion Media; Playstation to take over Gogglebox ad break; Media agencies react to The New Day's closure; Elgin Marbles; B&Q most aired ad on TV

 

	View in web browser Add to safe senders list

06th May 2016

From next week your essential Media AM bulletin will have a new look and name. Watch out for your Campaign: Media bulletin - powered by Media Week - winging its way to your inbox every day at 11am from next Monday. To read more about our relaunch, click here. Bauer buys Orion Media Bauer Media has bought the Midlands-based radio company Orion Media, the owner of the Free and Gem radio brands. PlayStation to take over Gogglebox ad break for new Uncharted game PlayStation is taking over an ad break during Channel 4's Gogglebox tonight and invites viewers to tweet in with answers to a game to be in with a chance of winning prizes. The New Day: media agencies' view on paper's closure Trinity Mirror's "ambitious" and "bold" decision to launch The New Day in a declining print market was not backed up with enough resources and suffered from a lack of digital engagement, media agencies have told Campaign. Elgin Marbles campaigners launch provocative outdoor ad in London Lobbying efforts to persuade the British Museum to "return" the Elgin Marbles to Greece have taken a surprising turn. B&Q most aired brand on UK TV in April B&Q was the most advertised brand by TV airtime in the UK last month.     Just 3 weeks until Media360     Book your place now at www.media-360.co.uk. 60+ brands already confirmed including: John Lewis, Lego, Domino's, AXA, EY, Camelot, Unilever, O2, Red Bull and many more...         Aerial Awards radio ad winner March 2016 Alex Grieve and Adrian Rossi, executive creative directors at AMV BBDO select this month's winner -  E4's 'Aliens' by 4Creative         Presented by Campaign & Radiocentre Streaming and video downloads set to overtake DVD usage in UK Video streaming sites such as Netflix and Amazon Prime will be more popular in the UK than buying and renting DVDs for the first time, according to new research. Northern & Shell turns to comScore to boost audience reach claims The owner of the Daily Express, OK! and The Health Lottery claims its online content is twice as likely to reach its target audience than the average website after commissioning independent research from comScore. The New Day: Trinity Mirror bosses should feel ashamed at paper's failure The New Day's closure shows that readers and advertisers won't pay for dross in print, which remains an engaging medium, says Campaign's head of media. Latest blogs My Media Week: Michael Holt, Discovery Networks Michael Holt, the director of brand partnerships at Discovery Networks UK and Ireland, judges the Thinkbox Planning Awards; tees up a collaboration with Carlsberg and Guardian Labs; and celebrates a new deal… ding dong. My Media Week: Scott Nelson, Viber We join Scott Nelson, head of North America at mobile messaging app Viber, as he collaborates on content with Buzzfeed and welcomes brands onto Viber’s Public Chat platform. Ad-blocking is a sideshow - it's time to combat fraud The current ad tech ecosystem is inherently flawed, says the managing director of Admedo, the programmatic advertising platform. Programmatic Senior Trader (ad ops/AM) , MediaMigo Recruitment Limited Salary approx £50k + 20% comms, London (Central), London (Greater) Exhibition Manager - German Speaking , Lloyd Recruitment Services Up to £50,000 + Excellent benefits package, Hertfordshire Sales Manager – Sponsorship & Exhibitions , Lloyd Recruitment Services Salary £40-45K basic – OTE £50-65K, London (Central), London (Greater) Display Sales Executive - Leading Brand , Lloyd Recruitment Services £25,000 + £7.5K, Surrey Business Development Manager – Leading digital marketing agency , Media IQ Recruitment Up to £60k basic + uncapped commission (£90k ote Yr 1), London (Central), London (Greater)

Manage Bulletins Unsubscribe