Friday, 6 May 2016

Streaming and video downloads set to overtake DVD usage in UK; Elgin Marbles campaigners launch provocative outdoor ad in London; Philip Green slams 'trial by media'

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Brand Republlic
Daily News 6th May
 

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Streaming and video downloads set to overtake DVD usage in UK

Streaming and video downloads set to overtake DVD usage in UK

06 May 16, Omar Oakes

Video streaming sites such as Netflix and Amazon Prime will be more popular in the UK than buying and renting DVDs for the first time, according to new research.

 
Hoverboards and Journey Buddies: the future of TfL's customer experience?

Hoverboards and Journey Buddies: the future of TfL's customer experience?

06 May 16, Moshe Braun

Marketers across a range of sectors, from charities to banking, came together to conjure up some ideas for the way the future of Transport for London's customer experience might look under their stewardship.... read more

 
Elgin Marbles campaigners launch provocative outdoor ad in London

Elgin Marbles campaigners launch provocative outdoor ad in London

05 May 16, Gideon Spanier

Lobbying efforts to persuade the British Museum to "return" the Elgin Marbles to Greece have taken a surprising turn.

 
Sir Philip Green slams 'trial by media', Alibaba profits triple...and more

Sir Philip Green slams 'trial by media', Alibaba profits triple...and more

06 May 16, Matthew Chapman

Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and videos.

 
WWF launches agency brief to help save tigers

WWF launches agency brief to help save tigers

06 May 16, James Swift

The World Wide Fund for Nature wants a creative agency to help save the tigers.

 
The five consumer trends driving the £1.5bn UK lingerie market

The five consumer trends driving the £1.5bn UK lingerie market

06 May 16, Carla Burgess

As adspend rises and competition increases, Carla Burgess, digital director of Cream UK, says to be sucessful brands must understand some key consumer trends.

 
PlayStation to take over Gogglebox ad break for new Uncharted game

PlayStation to take over Gogglebox ad break for new Uncharted game

06 May 16, Gurjit Degun

PlayStation is taking over an ad break during Channel 4's Gogglebox tonight and invites viewers to tweet in with answers to a game to be in with a chance of winning prizes.

 
Times are still tough, but Sainsbury's and Morrisons both have reasons to be cheerful

Times are still tough, but Sainsbury's and Morrisons both have reasons to be cheerful

05 May 16, Kate Jones

Sainsbury's and Morrisons released financial results this week, and each has reason for cautious optimism. They have found two different ways to keep winning in difficult times, says brand consultant and... read more

 
Proximity hires Watson as managing partner

Proximity hires Watson as managing partner

06 May 16, James Swift

Proximity has hired a new managing partner to fill the gap left by deputy chairman Sharon Whale, who left the agency at the end of last year.

 
Northern & Shell turns to comScore to boost audience reach claims

Northern & Shell turns to comScore to boost audience reach claims

05 May 16, Gideon Spanier

The owner of the Daily Express, OK! and The Health Lottery claims its online content is twice as likely to reach its target audience than the average website after commissioning independent research from... read more

 
The New Day: media agencies' view on paper's closure

The New Day: media agencies' view on paper's closure

05 May 16, Omar Oakes

Trinity Mirror's "ambitious" and "bold" decision to launch The New Day in a declining print market was not backed up with enough resources and suffered from a lack of digital engagement, media agencies... read more

 



CEOs of Ogilvy and MBA to discuss the fight for creative talent

Presented by Brand Republic & Deltek
We'll be joined by masters from Ogilvy London, MBA and Deltek to explore how agencies and brands alike can attract the most creative and versatile talent out there, whilst turning seismic changes in the workforce to their advantage. Join us at 3pm on Tuesday 10th May – Streamed live to your desk.



 
 
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