Posterscope, the Dentsu Aegis out-of-home specialist, has bought Liveposter, an out-of-home platform which enables digital campaigns to run across multiple networks and media owners.
Eyeo, the maker of Adblock Plus, has partnered with Flattr to launch a product enabling online readers to make small payments to publishers producing content.
Asos, the 16-year old online fashion retailer, has teamed up with start-up incubator Wayra to attract young companies to help it improve its customer experience.
The 'sex sells' concept had fallen out of fashion, but things could be about to change with a digital-age reboot. Marketers can now maximise their budgets by advertising on dating apps and porn sites,... read more
Hold the phone. To celebrate its 250th anniversary of abolishing censorship, Sweden has become the first country to launch its own phone number. When you call up, you'll be connected to a random Swedish...
There are big questions looming for digital marketers with the accelerating growth of social messaging apps. Should we advertise on this platform? Is it too personal for business or is it the best opportunity...
Youth culture no longer belongs to Millennials. There's a new demographic on the block, and brands need to take note – and quickly. A growing blindspot in the marketplace is the continued association...
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