Halls hires agency | R/GA leads Creative Tech shortlist | Lacoste pulls a lovestruck couple through 80 years of history

 

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Campaign: Agencies May 31, 2017

Ogilvy & Mather wins Halls Euro account Gurjit Degun Mondelez International has picked Ogilvy & Mather London for its Halls ad account across Europe. R/GA leads shortlist for Campaign Creative Tech Awards Emily Tan R/GA leads the Campaign Creative Tech Awards shortlist with a total of five entries. Lacoste pulls a lovestruck couple through 80 years of history in a gorgeous new film I-Hsien Sherwood BETC Paris follows up 2014's "The Big Leap" with another epic journey that occurs in the blink of an eye. Above & Beyond hires creative entrepreneurs Omar Oakes Above & Beyond has poached a pair of entrepreneurial creatives from CHI & Partners and Sunshine to bolster the agency's creative department. London Live rapped for 30-minute, programme-style ads... with their own ad breaks Simon Gwynn A pair of extended-length advertising programmes shown on local station London Live have been banned after the ads watchdog decided they were too difficult to distinguish from editorial content. Marketers set to accelerate spend on experiential Simon Gwynn More than half of chief marketers will spend at least a fifth of their budget on experiential in the near future, a new study shows - compared to less than a third who do so now. Latimer Group spins off co-creation platform Bulbshare Emily Tan A series of successful campaigns with Unilever, BBC and Public Health England has fuelled Latimer Group's decision to launch its co-creation platform, Bulbshare, as a standalone tech company. Consultancy environment can kill creativity: FCB CEO Faaez Samadi With more consultancies muscling in on the advertising industry, agencies need to make their creative more prominent than ever, says FCB CEO Carter Murray. WPP invests in digital content company for Asian millennials 88rising Emily Tan WPP has made a strategic investment in 88 rising, a US-based digital content producer that targets Asian millennials across the globe. Movers and shakers: Partners Andrew Aldridge, Dune, Guardian, Unruly, and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted Context creates cultural moments Karen Stacey, Digital Cinema Media Cinema is a medium like no other: it offers immersion in another world and is a trusted environment where ads are embraced by viewers The Work Macmillan "Life with cancer" by VCCP Macmillan's new campaign shifts from a focus on the emotional and physical struggles of cancer to an exploration of ordinary life with a diagnosis. RNLI "Float to live" by Krow The RNLI's national drowning prevention campaign highlights floating as a key survival skill. Channel 4 "Remember your first time?" by 4Creative Channel 4 takes a typically edgy approach in its campaign encouraging young people to vote in the general election on 8 June. Instax "Fill the world with one offs" by M&C Saatchi Jess, the quirky star of New Girl played by Zooey Deschanel, is the inspiration for FujiFilm brand Instax's campaign promoting its sponsorship of the TV series on E4. More TRENDING How Guinness and R/GA made a VR tasting experience for all five senses Brittaney Kiefer The creative team behind Guinness' VR beer tasting explains how they made the campaign launching across Tesco stores in the UK. How Vodafone is looking for brand love with Martin Freeman ad campaign Sonoo Singh Vodafone top marketers and Ogilvy & Mather's creative chief explain why the brand chose actor Martin Freeman and went back to using a celebrity in its advertising for the first time in over a decade. Promoted FutureVision: Disrupting the workplace R/GA Imagine an office teeming with robots, a bunch of artificially intelligent proxies running with, expanding on, and executing our brilliant ideas, aiding us with tasks best left to mechanical hands and data-crunching supercomputers... Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Account Director - global branding and packaging £50000 - £60000 per annum Gabriele, London Digital Planning Director-Global Communications Agency-London £65000.00 - £90000.00 per annum + benefits DNA Recruit, London Client Development Director £80-£100K +share scheme + exec package You Search and Select, London (Central), London (Greater) Operations Director - Hairdryers need not apply £60-70k plus benefits The Jefferson Group, Surrey / Hampshire borders - very close to mainline station Account Manager £30000 - £35000 per annum Twist Recruitment, London, City of London Agency Sales Account Manager Competitive salary package with ability to earn 60% of salary in bonus Primesight, W1T 2BU, London Brand Journalist - Unilever Competitive + Benefits OLIVER Group, London Blackfriars, UK Lead Conceptual Designer - Unilever Competitive + Benefits OLIVER Group, Leatherhead, Surrey Senior Account Executive / Junior Account Manager £22k - £28k per annum (dependent on experience) Kastner & Partners, London (Central), London (Greater) Content Creative DOE OLIVER Group, London (City of), London (Greater)

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