Martin Freeman fronts new Vodafone ad | Zuckerberg speaks out for open future | Walkers ad backfires

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Campaign Breakfast Briefing May 26, 2017

Martin Freeman fronts Vodafone UK's first ad campaign by Ogilvy Sonoo Singh The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year. Zuckerberg and Apple's Ive speak out for open and progressive future Simon Gwynn Facebook's Mark Zuckerberg has called the battle against authoritarianism, isolationism and nationalism "the struggle of our time" in a speech at Harvard University. Walkers Crisps social ad backfires as Lineker snapped with Fred West and Rolf Harris Sam Burne James A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador Gary Lineker has gone awry, with several Twitter users sending in photos of notorious criminals. Payday loan companies must now advertise on price comparison sites Simon Gwynn New regulations on payday loan providers have come into force, following an investigation into the sector by the Competition and Markets Authority that concluded in 2015. Chris Garbutt succeeds John Hunt as global creative chief of TBWA Worldwide Eleftheria Parpis The co-founder of TBWA\Hunt\Lascaris moves into the role of creative chairman. Netflix viewers wake up with 'Fuller House' and wind down with 'Stranger Things' Ilyse Liffreing Surprising research from the streaming service finds people prefer laughter with their breakfast cereal. J. Walter Thompson leaps 15 spots in R3's new business chart for April Campaign Staff McCann, DDB, Mindshare and MediaVest Spark also had strong months, according to global data from the search consultancy. Promoted Case study: how content creators can reach new audiences... Georganna Simpson FS magazine wanted to find new audiences to grow their online presence. We put them in touch with the audience insights and ad analyst experts Quantcast. Here's how they increased website traffic... Promoted A duty to lead Graham Warsop, the Jupiter Drawing Room (South Africa) Independent agencies have a very special gene in their DNA that requires them to lead, not follow Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Business Development Manager - £75K £75K basic+commission Morgan Rutherford Associates, London (Central), London (Greater) Strategy Director £80-85K Direct Recruitment, London (Central), London (Greater) Business Director - Creative Advertising Agency £70k - £75k Spectrum 360 Recruitment, London, Central, Soho Copywriter/ Digital Content - Financial Services £36000 - £39000 per annum + great benefits Regan & Dean Recruitment Limited, London Marketing Manager - Creative Solutions to 50k to £50.000 plus benefits The Space Business, London (Central), London (Greater) Marketing Manager for 72Point and OnePoll Competitive 72 Point Ltd, London FASHION MARKETING MANAGER (CONTRACT) Competitive Package + Benefits Mission, London (Central), London (Greater) Account Director Competitive salary + benefits Big Dog, London (Central), London (Greater) Agency Sales Account Manager Competitive salary package with ability to earn 60% of salary in bonus Primesight, W1T 2BU, London Business Director - Client Planning Competitive Package + Benefits MediaCom, Leeds, West Yorkshire

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