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Why the Guardian is now turning its readers into customers Emily Tan If the Guardian is to survive, it has got to stop being complacent about having a large number of readers and start to figure out how to turn them into customers, David Pemsel, chief executive of Guardian Media Group said while speaking at Media360. | |
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Twitter co-founder Biz Stone returns Omar Oakes Twitter's co-founder, Biz Stone, is returning to the social media company after six years in a newly-created role focusing on company culture. | |
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Kelvin MacKenzie has officially left The Sun Emily Tan The Sun has confirmed that former editor and columnist, Kelvin MacKenzie, has left the title following his suspension over comparing footballer Ross Barkley to a gorilla. | |
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Creativity with purpose Eka Ruola, hasan & partners Group Building campaigns around a big idea that has no business or audience purpose is unlikely to lead to the result clients expect | |
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