Saturday edition: What the Havas-Vivendi deal means for media agencies | Warner Music poaches Channel 4 creatives

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Campaign: Media May 13, 2017

Media news and analysis, powered by Media Week Havas-Vivendi deal will 'affect perceptions of media agency neutrality' Emily Tan If the Havas-Vivendi deal goes through, the group's media agency arm will have to make significant effort to convince clients that the agency is not biased towards Vivendi-owned media assets, analysts said. Vivendi to buy Bollore's 60% stake in Havas in €2.3bn swoop Gideon Spanier Vivendi, the owner of Universal Music and Canal+, is to buy Havas in a long-expected merger that will create an advertising, media content and entertainment giant. Warner Music poaches Channel 4's Allison and Bovill Gideon Spanier Warner Music Group has poached John Allison and Chris Bovill from Channel 4 to head its content studio, The Firepit. British Airways confirms WPP duties after account win Omar Oakes British Airways has confirmed that it has appointed a WPP team to handle creative, media, social media and paid search for the airline. Consulting or IT giant to buy big six ad group 'within next five years' Gideon Spanier One or more of the "big six" advertising groups will be bought by a consulting or IT giant "within the next five years", a leading M&A adviser has forecast. Facebook press ads offer tips on how to spot fake news Omar Oakes Facebook has placed ads in national newspapers today that explain how to spot fake news as part of continuing efforts to address concerns about its role in the spread of false information. Carat trials out-of-hours emails ban Gurjit Degun Carat, the Dentsu Aegis Network media shop, is trialling a new email policy to encourage better health among employees. Twitter partners with Dunnhumby to woo FMCG brands Omar Oakes Twitter is attempting to boost its transparency with advertisers by partnering with data giant Dunnhumby, to help FMCG brands quantify how spend on its social media platform impacts sales. BT signs programmatic deal with Rubicon Project Emily Tan BT has signed on to use Rubicon Project's technology to internally manage its programmatic sales across multiple platforms in both open and private exchange marketplaces. Media iQ launches AI platform for planners Emily Tan Ad tech company Media iQ has launched AiQx, a platform it claims is the first programmatic-first, AI-powered platform designed for media planners. Zenith unveils new global client-growth strategy Gideon Spanier Zenith has launched a new "global approach", called ROI+, as it seeks to give more "upstream" strategic advice to brands while making "downstream" media buying more automated. Amazon launches live music business Omar Oakes Amazon's business reach is set to get even wider as it moves into the live music business by offering Prime Live Events. Snapchat parent shares plunge after debut earnings Omar Oakes Snapchat owner Snap's shares took a dive after the company reported a $2.21bn (£1.71bn) net loss in its first earnings report as a public company. Promoted Case study: how publishers can use data to identify new audiences Georganna Simpson FS magazine wanted to find new audiences to grow their online presence. We put them in touch with the audience insights and ad analyst experts Quantcast. Here's how they increased website traffic... Promoted Learning to win with a lot less Claus Wittenborg, Advance Marketers are overwhelmed with possibilities. How do they choose the right approach? Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Finance Director £80,000.00 Morgan Rutherford Associates, London Head of Brand Solutions - Commercial Partnerships- Correction £50000 - £55000 per annum + commission Ultimate Asset, London Programmatic Strategy Lead - Premium Digital Publisher - £60k £60000 per annum + Bonus Ultimate Asset, London Media Sales Manager £45,000 + uncapped com OTE £80,000 b3-media, London Multimedia Producer £23,000 - £24,000 +benefits - depending on skills and experience Oxford University Press, Oxford Account Manager / Senior Account Manager £competitive, based on experience Four Communications, London Senior Digital Communications Manager £41,587 - £45,746 Department for Transport, London Digital Executive- Paid Search £competitive + bonus + benefits Havas Group, Greater Manchester Community Manager - Social up to £25000 dependent on experience Havas Group, London (Central), London (Greater) Project Manager/Coordinator £24-28000 per annum dependant on experience Whitewolf, Leigh On Sea, SS9 - 45 min direct train from London Fenchurch Street

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