Tesco is best performing supermarket | R/GA leads Campaign Creative Tech Awards shortlist

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Campaign Breakfast Briefing May 31, 2017

Tesco is best performing big supermarket in latest sales figures Simon Gwynn Tesco is in the healthiest position of the big four supermarkets with quarterly sales up 2.2% year-on-year. R/GA leads shortlist for Campaign Creative Tech Awards Emily Tan R/GA leads the Campaign Creative Tech Awards shortlist with a total of five entries. Marketers set to accelerate spend on experiential Simon Gwynn More than half of chief marketers will spend at least a fifth of their budget on experiential in the near future, a new study shows - compared to less than a third who do so now. London Live rapped for 30-minute, programme-style ads... with their own ad breaks Simon Gwynn A pair of extended-length advertising programmes shown on local station London Live have been banned after the ads watchdog decided they were too difficult to distinguish from editorial content. Plusnet radio ads banned for saying terms and conditions too quickly Simon Gwynn Two radio ads by Plusnet have been banned after terms and conditions were read out too quickly to be understood. Snap Inc partners with Integral Ad Science over brand safety Faaez Samadi Integral Ad Science today announced a partnership with Snap Inc to ensure transparency and brand safety on its platforms, including Snapchat. Latimer Group spins off co-creation platform Bulbshare Emily Tan A series of successful campaigns with Unilever, BBC and Public Health England has fuelled Latimer Group's decision to launch its co-creation platform, Bulbshare, as a standalone tech company. Promoted Six things we learned at Campaign Underground Stephen Graves Find out what happened when a small audience was invited to delve into consumers' subconscious by going underground for an evening of behavioural insights Promoted Trust matters more than ever Lucy Barrett, Radiocentre Radio continues to grow because brands and consumers trust it Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Senior Account Director 50-60k Direct Recruitment, London (Central), London (Greater) Client Development Director £80-£100K +share scheme + exec package You Search and Select, London (Central), London (Greater) Strategy Director £80-85K Direct Recruitment, London (Central), London (Greater) Creative Enterprise Centre Project Manager £39,502 p.a. (incl. L.W.A.) 3 year fixed term University of Westminster, London (Greater) Proposition Marketing Manager - Financial Services £50000 - £54000 per annum Regan & Dean Recruitment Limited, London Account Director Around £50k + excellent benefits MODA consult, London (Central), London (Greater) Senior Marketing Manager Salary £41,587-£45,746 Department for Transport, London (Central), London (Greater) Marketing Manager for 72Point and OnePoll Competitive 72 Point Ltd, London FASHION MARKETING MANAGER (CONTRACT) Competitive Package + Benefits Mission, London (Central), London (Greater) Account Director Competitive salary + benefits Big Dog, London (Central), London (Greater)

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