Thursday, 3 August 2017

It's a strange time to be a creative | Pitch updates on Land Rover and Barclays

 

Campaign: Agencies

Campaign: Agencies
August 03, 2017
It's a strange but great time to be a creative
It's a strange but great time to be a creative

Ana Balarin

We may not be churning exquisitely crafted long copy ads, but we can build statues that start worldwide conversations.

Pitch update: Investec, Jaguar Land Rover and Barclays
Pitch update: Investec, Jaguar Land Rover and Barclays

Staff

Keep up to date with the latest in agency new business with Campaign's Thursday round-up of pitch lists, reviews and wins.

A view from Dave Trott: Forever blowing bubbles
A view from Dave Trott: Forever blowing bubbles

Dave Trott

Two hundred years ago, Jeremy Bentham advocated: equal rights for women, the decriminalisation of homosexuality, the abolition of slavery, the abolition of the death penalty, and animal rights.

Mindshare promotes Fowler to worldwide central CEO
Mindshare promotes Fowler to worldwide central CEO

Omar Oakes

Mindshare has promoted its global lead on Unilever, Nilufar Fowler, to worldwide central chief executive at the Group M agency, replacing Marco Rimini.

Campaign Diary: feminist admen and dead cinema icons
Campaign Diary: feminist admen and dead cinema icons

Staff

Please extend a warm welcome to Dan Cullen-Shute and Stuart Outhwaite-Noel.

Why Facebook's mobile video guidelines are practical but not perfect
Why Facebook's mobile video guidelines are practical but not perfect

Emily Tan

Facebook Creative Shop's guidelines are ostensibly aimed at raising the bar on mobile video creativity, but in truth are more pragmatic than creative.

Why, if you visit Brainlabs, you'll be welcomed at reception by Pepper the robot
Why, if you visit Brainlabs, you'll be welcomed at reception by Pepper the robot

Daniel Gilbert

The connotations of the digital media agency's latest recruit should be viewed as a positive for humans not a negative, writes Brainlabs' chief executive

History of advertising: No 195: Canter and Siegel's Green Card spam
History of advertising: No 195: Canter and Siegel's Green Card spam

Staff

Internet marketing changed for ever on 12 April 1994. It was on that day that two Arizona-based lawyers, Laurence Canter and his wife, Martha Siegel, initiated the world's first mass commercial spam campaign.

From the idea to the big screen:
Promoted
From the idea to the big screen: "The World's First Really Live Feed"

Got a great idea but not sure how to get it off the ground?

The Work

Pick of the week: Asics
Pick of the week: Asics "#IMoveLondon" by Edelman

Yasmin Arrigo

Yasmin Arrigo can't get enough of Asics UK's execution of its "I move me" rebrand campaign.

Turkey of the week: GoCompare.com
Turkey of the week: GoCompare.com "Airborne" by in-house

Jeremy Lee

It's an easy target maybe, but Jeremy Lee thinks GoCompare is plunging new creative depths.

More

TRENDING

The rise of the 48-shit poster
The rise of the 48-shit poster

Paul Burke

Outdoor ads used to be great. So what happened? Paul Burke investigates.

The power of dads
The power of dads "leaning out" in the workplace

Toan Ravenscroft

As the first man in the M&C Saatchi Group to take shared parental leave Toan Ravenscroft, business director at M&C Saatchi Sport & Entertainment, explains how stepping away has re-energised his approach to work.

Using data to find the unexpected audience
Promoted
Using data to find the unexpected audience

Content Labs

Data at its most granular gives brands deep insights into their customers


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