| Latest News | | | | | Bacardi has released three short films relating its heritage in the form of a cocktail recipe, as part of its 150th anniversary celebrations. | | | | | | Marketing effectiveness consultancy Ebiquity has agreed to acquire international media auditing company Fairbrother Lenz Eley (FLE) for up to £11m, including an initial sum of £5m. | | | | | | Nestlé cereal brands Shreddies and Cheerios fight croissants and muffins in a new campaign created by McCann London to educate consumers about the nutritional value of different breakfasts. | | | | | | Starbucks is hoping to reach six million people tonight (13 March) with a TV ad that uses animation and a friendly Liverpudlian voiceover to inspire its customers to introduce themselves to their barista. | | | | | | Domino's has produced its first-ever Facebook specific TV advert, which will highlight its offer of free cookies to followers who spend over £10 on pizzas. | | | Latest Work | | | | | The latest Home Office spot by Rainey Kelly Campbell Roalfe/Y&R is part of a new government-led campaign headed by the Deputy Prime Minister, Nick Clegg, to highlight rape and sexual abuse among teenage couples. | | | | | | Bartle Bogle Hegarty has created its first global work for Dulux since picking up the business last year. | | | | | | Crispin Porter & Bogusky has created a two-minute infomercial starring Mr T introducing Old Navy's new Best-Tees collection. | | | | | | PlayStation has launched a campaign for its Major League Baseball game. | | | | | | Orange has released a follow-up to its "phone break" ad, which will be shown in cinemas across the country. | | | | Latest Blog Entries | | My SXSW Diary | alexmiller, 13 March 2012, 9:03AM | | Retelling, reimagining and rebriefing | Tara Beard-Knowland, 13 March 2012, 9:03AM | | THE MEDIUM IS ONLY THE MEDIUM | Dave Trott, 13 March 2012, 9:03AM | | Anti trending รข" a threat to Channel 4seven ? | MARTIN BOWLEY, 10 March 2012, 7:03PM | | How to go viral - Make a F**king great video | Jonathan Akwue, 10 March 2012, 10:03AM | | New Data startups are (nearly) making 24th century science fiction happen today | suemaclure, 09 March 2012, 11:03AM | | | | | | | |
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