Friday 23 March 2012

The Wall > Facebook rolls out high resolution photos, fullscreen galleries and more

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Facebook rolls out high resolution photos, fullscreen galleries and more
Clair O'Neill
23 March 2012, 12:06PM

Today Facebook announced a new feature that will display all photos in their highest resolution and a fullscreen gallery option will be available to users using the latest versions of Chrome or Firefox.

The Guardian: Internet boosters and free content radicals [print is dead]
@gordonmacmillan
23 March 2012, 11:35AM

Photocopying a bit like the internet but smaller, says John R. MacArthurAn entertaining rant recently appeared from internet sceptic John MacArthur, the publisher of Harper’s Magazine, who believes the internet is out to put him out of business (he might be right) and where he compares it to nothing more than a giant photocopier.

The new brand influencer dynamic - a catalyst for transforming business
Joanne Jacobs
23 March 2012, 9:48AM

Listen to your fansInfluencers are the ultimate fans. They understand products often better than company representatives, and they accrue audiences based on the legitimacy and quality of their advice, understanding and willingness to engage with like minds. And precisely because they are product users - rather than salesmen - they know the weaknesses, strengths and opportunities for product development.

Joining up the dotcoms: Social media demographics [infographic]
Susan Billinge
23 March 2012, 9:09AM

Newcomer Google+ is forging its way in the US with the under-25s, who make up 50% of its users, but the network has a long way to go until it rivals Facebook's 835 million active users.

Twitter launches new version of TweetDeck
@gordonmacmillan
22 March 2012, 5:09PM

If you find TweetDeck as useful as we do you’ll like this, Twitter has released a new version of TweetDeck with some much needed improvements.

The main improvements are new list management, new columns for activity and interactions, bigger and better display of images and videos and gone is the “Quote” retweet option.

Mobile is not an island - it is key to engagement
Tunde Cockshott
22 March 2012, 12:02PM

Forrester predicts that the mobile wave will engulf us all and than one billion smart phones will be in circulation by 2016. As smart phones increase in number, so does their effect, and woe betide the company that is not preparing for the coming deluge.

Brands should forget social media unless they can get a million fans, says top marketer. Wrong.
@gordonmacmillan
22 March 2012, 11:12AM

Smirnoff: Diageo vodka brandThis is what Philip Gladman, Diageo’s Western Europe white spirits marketing director, said yesterday while speaking at ISBA annual conference. His argument was that, yes, “size matters” and that unless brands could attract one million plus followers they should abandon social networks.

Mail Online overtakes New York Times' daily traffic
@gordonmacmillan
22 March 2012, 10:04AM

The Mail Online appears to have secured its place as the world’s biggest online newspaper as it overtakes the New York Times’ in terms of daily visitor traffic for the first time, according to figures from Comscore.

Why Social Proof is critical to online success
Mark Schaefer
22 March 2012, 8:59AM

Mark Schaefer @MarkWSchaefer“Social proof” is an important aspect of personal power and influence in both the offline and the online worlds. In the absence of enough information to make our own decision based on facts, we turn to signals from others to help us find a way forward. We go with the crowd.

New York Times tightens paywall, cuts free articles in half
@gordonmacmillan
21 March 2012, 3:20PM

The New York Times plans to cut the number of free articles it gives away to readers online from 20 to 10, but crucially the site will still remain open to social media when it comes to sharing.

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