Digital AM - Unilever, Social advertising, The Cloud

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Unilever rolls out 'Flush of Fortune' game for Domestos brand by Sarah Shearman 26 March 2012, 08:11AM Lean Mean Fighting Machine has created a roulette-style digital game for Unilever's bleach brand Domestos, which offers fans the chance to win £1,000 every day. Facebook is a lower quality medium than TV, says marketing academic by Maisie McCabe 26 March 2012, 08:14AM Advertiser should pay less to reach people on Facebook than on TV because the former skews mainly towards a brand's heaviest buyers, according to Professor Byron Sharp from the Ehrenberg-Bass Institute of South Australia. BSkyB's The Cloud to provide Wi-Fi for London Overground by Sarah Shearman 26 March 2012, 09:50AM The Cloud, the BSkyB-owned Wi-Fi provider, is to provide free Wi-Fi at 12 London Overground train stations including Willesden Junction in time for the London 2012 Olympics. Also in the news Social media: how your research can get the most out of the world's biggest focus group by David Benady, 23 March 2012, 12:00PM David Newton takes managing partner role at Razorfish by Nick Batten, 23 March 2012, 11:40AM Campaign Viral Chart: Kony clings on despite St Pat's Guinness boost by Ben Hall, 23 March 2012, 09:50AM TalkTalk still most complained about telecoms provider by Sarah Shearman, 23 March 2012, 09:30AM Facebook confirms purchase of technology patents from IBM by Sarah Shearman, 23 March 2012, 09:06AM Evening Standard appoints MediaEquals to Olympic brief by John Reynolds, 23 March 2012, 09:28AM Tech: Nike rediscovers its leadership position with FuelBands by John V Willshere, 23 March 2012, 12:00AM From the blogs Why financial service providers are taking to social media Tamara Littleton 26 March 2012, 11:04AM Does your brand need a mascot to be successful in social media? @gordonmacmillan 26 March 2012, 11:02AM TOTAL REALITY - THE VOICE VS BGT MARTIN BOWLEY 26 March 2012, 10:43AM NEW Real-time Facebook Insights for the first time ever! Mark Tomkins, TDA 26 March 2012, 10:29AM Premier League clubs add 3.3m Likes, 342k Twitter followers & nearly 10k tweets in March Sean Walsh 26 March 2012, 10:01AM Latest jobs Head of SEO Recruiter Blue Skies Marketing Recruitment Salary £40000 to £45000 per annum Location Bedfordshire Flash Designer £30 Recruiter Digital Gurus Salary £30000 per annum Location London Ecommerce Executive Recruiter Freedom Recruitment Limited Salary £25000 - £27000 per annum Location London Digital Project Manager Recruiter Dynamic New Alliances Salary £40K or £300/£350 per day Location London Chief Executive Recruiter Ski Club of Great Britain Salary Attractive remuneration package Location Wimbledon, London Senior Interactive Designer Recruiter Search Party Salary 45-50k + benefits Location Central London BR Insight Social Media Mastery: Making Technology Work for You (Webcast) Sometimes you may feel bombarded by all the demands that email, social n... How Valuable Is Your Customer Data? Easy Steps To Reach Its Full Revenue Potential (Whitepaper) In the current economic climate, it is vital that businesses are effecti... Online Advertising in 2012: A Waste Of Time Or Improving Your Bottom Line? (Webcast) With the explosion of online advertising, many brands have taken a scatt... Improving your online performance on eBay and Amazon to increase sales (Whitepaper) Do you want to be an online retail master? By fully exploiting your onli... Cutting Edge Search: Innovations To Drive Mobile Sales (Webcast) Social media, local search and mobile search are colliding as people gra... Content is Marketing Currency (Whitepaper) Instead of buying ad space and lists or chasing journalists for press cl... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders