Wednesday, 7 March 2012

Campaign Daily Fix - Ryanair, Chime, Harvester, Tesco, Snickers

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Latest News
Ryanair's 'Bye bye Thomas Cook' ad overstepped mark, rules ASA
by Daniel Farey-Jones,
07 March 2012, 12:01AM
Ryanair's 'Bye bye Thomas Cook' ad overstepped mark, rules ASA
The ASA has criticised Ryanair's press ads that mocked a rival's financial troubles with the headline "Bye bye Thomas Cook", ruling them misleading and denigrating.
Chime's advertising profits climb to £6.4m
by Daniel Farey-Jones,
07 March 2012, 12:30PM
Chime's advertising profits climb to £6.4m
Chime Communications' advertising and marketing services division, which includes VCCP and SFW, has boosted its annual operating profits by 52% year on year to £6.4m.
Harvester introduces 'junior chef' ads
by Ed Owen,
07 March 2012, 12:10PM
Harvester introduces 'junior chef' ads
Restaurant brand Harvester has launched a TV, digital, social media and retail campaign showing a young customer taking over the role of head chef.
Tesco claims latest victory in pricing ads battle with Asda
by Matthew Chapman,
07 March 2012, 12:01AM
Tesco claims latest victory in pricing ads battle with Asda
Tesco has succeeded in getting an ad campaign by rival Asda banned for making absolute claims about offering the lowest prices.
Ad watchdog clears Snickers' celeb Twitter campaign
by John Reynolds,
07 March 2012, 12:01AM
Ad watchdog clears Snickers' celeb Twitter campaign
The advertising watchdog has cleared Snickers' controversial Twitter campaign after ruling that tweets from Katie Price and Rio Ferdinand were identifiable to the public as advertising.
Latest Work
Zeebox 'social TV' by Mother
01 March 2012, 10:10AM
Zeebox 'social TV' by Mother
Mother has created its first campaign for Zeebox, the free app that makes TV interactive, since picking up the business earlier this year.
Diet Coke 'credit' by Wieden & Kennedy Portland
01 March 2012, 11:58AM
Diet Coke 'credit' by Wieden & Kennedy Portland
The latest Diet Coke ad from Wieden & Kennedy Portland is billed as a tribute the hard work that goes into making movies.
Pokerstars 'we are poker' by Pokerstars
01 March 2012, 12:09PM
Pokerstars 'we are poker' by Pokerstars
The emotional turbulence poker players experience is explored in two new 60-second commercials for Pokerstars, the online gambling company.
Kwik Fit 'mates rates' by DDB UK
02 March 2012, 11:33AM
Kwik Fit 'mates rates' by DDB UK
DDB UK has created a TV and radio campaign for Kwik Fit.
National Lottery 'hero's return' by AMV BBDO
06 March 2012, 10:21AM
National Lottery 'hero's return' by AMV BBDO
In its latest campaign for the National Lottery, called "life changing", Camelot is promoting the Heroes Return Big Lottery Fund initiative through which more than 50,000 World War Two veterans have returned to the scenes of their wartime battles to ...
Krispy Kreme UK 'think inside the box' by Addiction
06 March 2012, 02:10PM
Krispy Kreme UK 'think inside the box' by Addiction
Addiction has created a print, outdoor and social media campaign for Krispy Kreme UK.
Also in the News
Lebedev dismisses Sunday Sun as 'flat and not particularly exciting'
by Arif Durrani, 07 March 2012, 01:42PM
VisitEngland calls on celebrities to kick start £5m domestic tourism push
by Loulla-Mae Eleftheriou-Smith, 07 March 2012, 01:15PM
Coca-Cola launches on-pack Olympic ticket promotion
by Ed Owen, 07 March 2012, 12:40PM
John Lewis and Waitrose profits drop
by Matthew Chapman, 07 March 2012, 12:20PM
Ian Dowds quits NI after three months in post
by Ed Owen, 07 March 2012, 11:35AM
Latest Blog Entries
Excitement is seriously starting to build around the NABS Big Bash on 29th March which has the devilishly paradoxical theme of Heaven & Hell. (We should know as tables are selling fast, you need to move quickly to get involved).
Pauline Naylor, 07 March 2012, 3:03PM
Mass vs. Class
Tara Beard-Knowland, 06 March 2012, 5:03PM
IT MAY BE A FACT, THAT DOESN'T MAKE IT TRUE
Dave Trott, 06 March 2012, 9:03AM
Adam Crozier's Great Leap Forward
Jeremy Lee, 29 February 2012, 10:02AM
Give mobile some of your TV budget
Christian Schmalzl, 29 February 2012, 9:02AM
FEAR IS YOUR BEST FRIEND
Dave Trott, 28 February 2012, 9:02AM
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