Monday 12 March 2012

Media AM - Yahoo seeks EMEA chief, Telefonica appoints Google's Birkenhead, Immediate Media, all the coverage from SXSW 2012

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Media AM Bulletin
 
 
 
*   Latest News
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Rich Riley: Yahoo's EMEA managing director to return to the US
Yahoo seeks new EMEA chief as Riley moves on
Daniel Farey-Jones, 12 March 2012

Yahoo's EMEA managing director Rich Riley is to return to the US,...

  
Simon Birkenhead: joins Telefonica Digital from Google
Telefonica appoints Google's Birkenhead to global ad sales role
Arif Durrani, 12 March 2012

Telefonica Digital has appointed senior Google executive Simon Birkenhead as its first...

  
Andy Healy: appointed publishing director at Immediate Media
Andy Healy promoted to publishing director at Immediate Media
Nick Batten, 12 March 2012

Immediate Media has promoted Andy Healy to the position of publishing director,...

  
SXSW: Samsung to replicate Olympics social media activity across other platforms
SXSW: Samsung to replicate Olympics social media activity across other platforms
Sarah Shearman, 12 March 2012

Samsung plans to use the data it collects from its social media...

  
SXSW: Brands told 'kiss first' to woo consumers
SXSW: Brands told 'kiss first' to woo consumers
Sarah Shearman, 12 March 2012

Brands "have to kiss first" to build meaningful relationships with consumers, according...

  
Social TV strategies need to be tailored to programmes and about long-term
SXSW: Social TV strategies need to be tailored to programmes and about long-term
Sarah Shearman, 10 March 2012

Tailored social media strategies should be deployed to build communities around TV...

  
*   Also in the News
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Ofcom steps up 'fit and proper' Sky probe
Daniel Farey-Jones, 09 March 2012
Free London listings magazine to launch in April
Nick Batten, 09 March 2012
Trinity Mirror to launch Happli daily deals service
Maisie McCabe and Sarah Shearman, 09 March 2012
Vevo relaunches with social playlists
Maisie McCabe, 09 March 2012
 
 
Blogs
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Last week Thinkbox, the marketing body for TV, revealed the amount spent on all TV...

Apple â€" Masters of the Marketing Universe
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Apple has mastered the art of getting massive global coverage for its new products even when it has little to...

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In the last 5 days I have not drunk any alcohol or caffeine, I’ve also...

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Every week our team of up'n'comin' grads nominate an "ad of the week"; it's something...

Constantly changing to stay the same
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I love Converse. Back in the 90s I worked on the account and got...

“I am not young enough to know everything” Oscar Wilde
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"Just had a flashback - Caesar the Boogieman?" A friend posted this on Facebook...

Living la vida luxury
Liz Ross Martyn

Boodles, Heathrow Airport There have been quite a few pieces of editorial written recently...

The secret to a great media office
Liam Mullins

When we moved into a pristine, amazing shiny Charlotte Street office three years ago, we...

 
 
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