Tuesday 13 March 2012

Media AM - Twitter in Locog tie-up to stop ambush marketing, Global Radio partners with Anadin, News International, MTV Awards, Ebiquity

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Media AM Bulletin
 
 
 
*   Latest News
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Twitter: ongoing LOCOG talks
Twitter in Locog tie-up to prevent ambush marketing
13 March 2012

Twitter has agreed to help foil Olympic ambush marketing attempts by brands,...

  
Heart FM: breakfast show presenters Jamie Theakston and Harriet Scott
Global Radio strikes first partnership with Anadin
Matthew Chapman, 13 March 2012

Heart FM has struck an 11-week partnership with Pfizer-owned pain relief brand...

  
News International claims 526,556 sales for The Times and Times.co.uk
News International claims 526,556 total sales for The Times
Arif Durrani, 12 March 2012

News International has updated its digital sales figures for The Times and...

  
Selena Gomez: presented last year's MTV EMA in Belfast
Replay Jeans and Renaissance Hotels sponsor Frankfurt MTV awards
Mark Banham, 13 March 2012

Replay Jeans and Renaissance Hotels have been announced as the first sponsors...

  
Fairbrother Lenz Eley: media auditing group is acquired by Ebiquity
Ebiquity acquires Fairbrother Lenz Eley for up to £11m
Daniel Farey-Jones, 12 March 2012

Marketing effectiveness consultancy Ebiquity has agreed to acquire international media auditing company...

  
*   Also in the News
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Yahoo seeks new EMEA chief as Riley moves on
Daniel Farey-Jones, 12 March 2012
Telefonica appoints Google's Birkenhead to global ad sales role
Arif Durrani, 12 March 2012
Andy Healy promoted to publishing director at Immediate Media
Nick Batten, 12 March 2012
SXSW: Samsung to replicate Olympics social media activity across other platforms
Sarah Shearman, 12 March 2012
SXSW: Brands told 'kiss first' to woo consumers
Sarah Shearman, 12 March 2012
SXSW: Social TV strategies need to be tailored to programmes and about long-term
Sarah Shearman, 10 March 2012
 
 
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