| Latest news | |  | | | | | As the Games organisers unveil the grand stadiums of London's Olympic Park to the world, it is not just sports-lovers and the media taking note. Coca-Cola has emerged as the first brand to show an interest in acquiring the post-Games naming rights to... | | |  | | | | | TalkTalk is still the most complained about telecoms provider, following an increase in the number of complaints received from the previous quarter, according to Ofcom. | | |  | | | | | Activision, the gaming company behind the 'Call of Duty' franchise, has reappointed MEC as its media agency in all markets outside North America, including the UK. | | |  | | | | | Cadbury's Olympic-themed Spots v Stripes campaign visited London's St Pancras station this week, when the public were invited to try their luck at winning VIP tickets for this year's Olympics by playing the 'Are You The One?' game. | | |  | | | | | Facebook has purchased a package of patents from IBM, in a bid to bolster its defences in the technology patent wars. | | |  | | | | | Less than 2% of Europeans have used Near Field Communication (NFC), according to new research, which found the benefit offered by interactive ads was more important than the way people could connect to them. | | |  | | | | | Bloo, the Jeyes-owned toilet freshener brand, has signed a deal to sponsor ITV's daytime DIY programme '60-Minute Makeover' when the series starts on Monday (26 March). | | |  | | | | | Mirror Online has been hit with a 30% fall in total monthly users in February, despite a high-profile relaunch of the site at the start of the month. | | |  | | | | | Asda appoints a new chief marketing officer while Saatchi & Saatchi boosts its creative department, in Brand Republic's round-up of this week's people moves in advertising, marketing and media. | | |  | | | | | The 'Kony 2012' film once again tops the viral chart, while a St. Patrick's Day boost has helped Guinness's 'round up your mates' rise to second position with more than 90,000 shares. | | | | | Opinion | |  | | | | | Three little pigs. | | |  | | | | | Who, would you say, in the marketing and communications world, has been least affected by the technological developments of the past 20 years? | | | | | Intelligence | |  | | | | | The social network hasn't taken long to grow up, Alasdair Reid writes. | | |  | | | | | Barter is an attractive option for all types of advertisers these days, two experts say - and not just in times of economic hardship. | | | | | | | Latest jobs | | | | | |  | | |
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