Monday, 5 March 2012

Campaign Daily Fix - Kronenbourg, Initiative, Chicago Town, Daily Diary, Nivea, Aegis, Unilever

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Latest News
Kronenbourg 1664 calls ad review
by Daniel Farey-Jones,
05 March 2012, 11:50AM
Kronenbourg 1664 calls ad review
Heineken-owned beer brand Kronenbourg 1664 is reviewing its UK ad account out of BBH.
Initiative promotes Regan, Wolfson and Right in ongoing restructure
by Nick Batten,
05 March 2012, 12:58PM
Initiative promotes Regan, Wolfson and Right in ongoing restructure
Initiative has announced a series of promotions as part of the ongoing strategic development within the agency.
Chicago Town pizza mimics action movies with latest ad
by Loulla-Mae Eleftheriou-Smith,
05 March 2012, 11:50AM
Chicago Town pizza mimics action movies with latest ad
Chicago Town, the frozen pizza brand owned by Dr Oetker, is today (5 March) launching a campaign declaring itself the "ultimate pizza hit", in a new ad that emulates trailers for blockbuster action films.
Daily Diary - What mugs
05 March 2012, 12:07PM
Daily Diary - What mugs
Last year we bought you news of Cambridge University students Ross Harper and Ed Moyse selling advertising space on their faces.
Nivea launches £1m TV ad for Men's range
by Sara Kimberley,
05 March 2012, 11:57AM
Nivea launches £1m TV ad for Men's range
Nivea, the Beiersdorf-owned skin care brand, has launched a £1m TV ad to promote its For Men Sensitive range.
Aegis to buy Chinese digital agency eLink
by Sarah Shearman,
05 March 2012, 10:54AM
Aegis to buy Chinese digital agency eLink
Aegis has agreed to acquire Chinese digital agency Bejing eLink Advertising for an undisclosed sum to expand its digital network Isobar in the region.
Morrisons, Unilever and Mercedes trial NFC and QR outdoor digital technology
by John Reynolds,
05 March 2012, 11:48AM
Morrisons, Unilever and Mercedes trial NFC and QR outdoor digital technology
Unilever, Morrisons and Mercedes are among those brands trialling the use of Near Field Communications (NFC) and Quick Response (QR) technology on digital outdoor sites, as they move to tap into the increased use of smartphones and garner improved cu...
Latest Work
Kwik Fit 'mates rates' by DDB UK
02 March 2012, 11:33AM
Kwik Fit 'mates rates' by DDB UK
DDB UK has created a TV and radio campaign for Kwik Fit.
Pokerstars 'we are poker' by Pokerstars
01 March 2012, 12:09PM
Pokerstars 'we are poker' by Pokerstars
The emotional turbulence poker players experience is explored in two new 60-second commercials for Pokerstars, the online gambling company.
Diet Coke 'credit' by Wieden & Kennedy Portland
01 March 2012, 11:58AM
Diet Coke 'credit' by Wieden & Kennedy Portland
The latest Diet Coke ad from Wieden & Kennedy Portland is billed as a tribute the hard work that goes into making movies.
L'Oréal Paris 'Casting Crème Gloss' by McCann London
01 March 2012, 10:32AM
L'Oréal Paris 'Casting Crème Gloss' by McCann London
The new L'Oréal Paris ad features three competition winners alongside Cheryl Cole.
Zeebox 'social TV' by Mother
01 March 2012, 10:10AM
Zeebox 'social TV' by Mother
Mother has created its first campaign for Zeebox, the free app that makes TV interactive, since picking up the business earlier this year.
Also in the News
Tesco embarks on hiring spree to boost customer service
by Matthew Chapman, 05 March 2012, 09:15AM
Gov campaign educates teens about rape
by Loulla-Mae Eleftheriou-Smith, 05 March 2012, 09:24AM
Morrisons partners Disney for 'biggest-ever giveaway'
by Matthew Chapman, 05 March 2012, 09:14AM
Global's Classic FM in £1m deal with Nissan
by Maisie McCabe, 05 March 2012, 08:30AM
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