Digital AM - Facebook, Danone, PepsiCo, Tesco Mobile, Spotify

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Brands must be authentic storytellers on Facebook, say execs at fMC by Sarah Shearman 29 March 2012, 08:26AM Brands that come "late to the party" on Facebook still have every chance of success on the platform but must ensure they are authentic and consistent, was a key message from the social network's first UK marketing conference. Danone seeks shop for Actimel digital brief by Sara Kimberley 29 March 2012, 08:00AM Danone is looking for an agency to handle the UK digital advertising account for its Actimel brand. PepsiCo breakfast brands seek digital shop by Anne Cassidy 29 March 2012, 11:20AM PepsiCo is looking for an agency to handle UK digital advertising for its Tropicana and Quaker Oats brands. Jam scoops Tesco Mobile social task by Sara Kimberley 29 March 2012, 11:15AM Tesco Mobile has appointed Jam to handle its social media business. Spotify rolls out first advertiser page for 20th Century Fox by Sarah Shearman 29 March 2012, 12:32PM Spotify has partnered with 20th Century Fox to launch the first "advertiser page" on the digital music service, promoting the launch of the film 'Titanic 3D'. Irn-Bru signs up to YouTube's TrueView ad format by Sarah Shearman 29 March 2012, 10:06AM Irn-Bru, the iconic Scottish drink, is using YouTube's TrueView skippable ad format as part of its major 'Irn-Bru Gets You Through' campaign. CMW appoints North as digital strategy chief by Sara Kimberley 29 March 2012, 11:41AM CMW has appointed Matt North as its head of digital strategy and planning. Could mobile be sold better? by 29 March 2012, 08:00AM Mobile adspend is growing, but is it growing enough, Alasdair Reid asks. Russell Davies: How social media is becoming better at managing your time by Russell Davies 29 March 2012, 08:00AM A year ago today, I was at a trade fair for robots in Lille. Also in the news New communities and the value of conversations by Paul Selby, 28 March 2012, 03:00PM Google marketer Felten notes 'TV works well with digital' by Sarah Shearman, 28 March 2012, 12:45PM ASA slams 'midget' party Facebook ad by Matthew Chapman, 28 March 2012, 12:30PM Spotify takes the plaudits in the latest IPA Online Media Owner survey by Mark Banham, 28 March 2012, 11:50AM Google+ launches first UK ad campaign by Sarah Shearman, 28 March 2012, 11:16AM Domino's hits £1m sales in a week through mobile transactions by John Reynolds, 28 March 2012, 09:41AM From the blogs International intentions Liz Ross Martyn 29 March 2012, 11:23AM Reaching Facebook's mobile audience - 3 ways to build it into the marketing plan Victoria Ransom 29 March 2012, 10:33AM The social stance of a brand - is just listening enough? Ian Irving 29 March 2012, 9:16AM Are we more creative in the pub? davidharris 29 March 2012, 8:55AM Good for your sole Greg Taylor 29 March 2012, 8:31AM Latest jobs Head of SEO Recruiter Blue Skies Marketing Recruitment Salary £40000 to £45000 per annum Location Bedfordshire Flash Designer £30 Recruiter Digital Gurus Salary £30000 per annum Location London Ecommerce Executive Recruiter Freedom Recruitment Limited Salary £25000 - £27000 per annum Location London Digital Project Manager Recruiter Dynamic New Alliances Salary £40K or £300/£350 per day Location London Chief Executive Recruiter Ski Club of Great Britain Salary Attractive remuneration package Location Wimbledon, London Senior Interactive Designer Recruiter Search Party Salary 45-50k + benefits Location Central London BR Insight Social Media Mastery: Making Technology Work for You (Webcast) Sometimes you may feel bombarded by all the demands that email, social n... How Valuable Is Your Customer Data? Easy Steps To Reach Its Full Revenue Potential (Whitepaper) In the current economic climate, it is vital that businesses are effecti... Online Advertising in 2012: A Waste Of Time Or Improving Your Bottom Line? (Webcast) With the explosion of online advertising, many brands have taken a scatt... Unlock The Secrets Of eBay And Amazon To Drive Product Sales (Whitepaper) Do you want to be an online retail master? By fully exploiting your onli... Cutting Edge Search: Innovations To Drive Mobile Sales (Webcast) Social media, local search and mobile search are colliding as people gra... Content is Marketing Currency (Whitepaper) Instead of buying ad space and lists or chasing journalists for press cl... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders