Tuesday, 6 March 2012

Campaign Daily Fix - Guinness, Cartier, NHS, Daily Diary, Krispy Kreme, Octagon

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Latest News
Guinness launches St Patrick's Day sheep dog viral
by Matthew Chapman,
06 March 2012, 09:10AM
Guinness launches St Patrick's Day sheep dog viral
Guinness is encouraging men to "round up their mates" for St Patrick's Day with an online campaign that features friends herding together like sheep.
Cartier creates epic ad to celebrate 165-year heritage
by Daniel Farey-Jones,
06 March 2012, 12:47PM
Cartier creates epic ad to celebrate 165-year heritage
Luxury jewellery and watch brand Cartier has released a three-minute-long ad, two years in the making, that illustrates its heritage with a panther moving through a collage of scenes.
Anti-NHS reforms ads run after £300,000 funding drive
by Loulla-Mae Eleftheriou-Smith,
06 March 2012, 12:40PM
Anti-NHS reforms ads run after £300,000 funding drive
An anti-NHS reforms campaign has been launched in outdoor media across the UK this week, after campaign group 38 Degrees secured £300,000 from its members to create and run the ads.
Daily Diary - Race to the top
06 March 2012, 11:38AM
Preparing to race up 1,037 steps of one of London's tallest buildings is no mean feet, as a team from MRM Meteorite recently found out.
Krispy Kreme reignites UK push with new outdoor ads
by Loulla-Mae Eleftheriou-Smith,
06 March 2012, 09:43AM
Krispy Kreme reignites UK push with new outdoor ads
Krispy Kreme, the American doughnut brand, has launched an outdoor campaign targeting office workers, which carries on its 'Think inside the box' messaging.
Octagon buys creative and music agency FRUKT
by John Reynolds,
06 March 2012, 11:26AM
Octagon buys creative and music agency FRUKT
Interpublic Group (IPG)-owned sports and entertainment agency Octagon is building its presence in the music-marketing business with the purchase of UK-based FRUKT, which counts Coca-Cola and Southern Comfort among its clients.
Latest Work
Homebase 'containers' by Leo Burnett
01 March 2012, 09:48AM
Homebase 'containers' by Leo Burnett
Homebase is launching a campaign that continues the creative idea of transforming unusual spaces.
Kwik Fit 'mates rates' by DDB UK
02 March 2012, 11:33AM
Kwik Fit 'mates rates' by DDB UK
DDB UK has created a TV and radio campaign for Kwik Fit.
Pokerstars 'we are poker' by Pokerstars
01 March 2012, 12:09PM
Pokerstars 'we are poker' by Pokerstars
The emotional turbulence poker players experience is explored in two new 60-second commercials for Pokerstars, the online gambling company.
Diet Coke 'credit' by Wieden & Kennedy Portland
01 March 2012, 11:58AM
Diet Coke 'credit' by Wieden & Kennedy Portland
The latest Diet Coke ad from Wieden & Kennedy Portland is billed as a tribute the hard work that goes into making movies.
L'Oréal Paris 'Casting Crème Gloss' by McCann London
01 March 2012, 10:32AM
L'Oréal Paris 'Casting Crème Gloss' by McCann London
The new L'Oréal Paris ad features three competition winners alongside Cheryl Cole.
Zeebox 'social TV' by Mother
01 March 2012, 10:10AM
Zeebox 'social TV' by Mother
Mother has created its first campaign for Zeebox, the free app that makes TV interactive, since picking up the business earlier this year.
Also in the News
Google partners TalkTalk in largest UK deal since £244m Admeld
by Sarah Shearman, 06 March 2012, 11:00AM
Jessica Gibson appointed as managing director of Seven
by Nick Batten, 06 March 2012, 10:50AM
Revolution: Facebook - The real deal
by Adam Woods, 06 March 2012, 10:00AM
O2 plans radical revamp of 'confusing' brand website
by Sarah Shearman, 06 March 2012, 08:30AM
Latest Blog Entries
IT MAY BE A FACT, THAT DOESN'T MAKE IT TRUE
Dave Trott, 06 March 2012, 9:03AM
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Jeremy Lee, 29 February 2012, 10:02AM
Give mobile some of your TV budget
Christian Schmalzl, 29 February 2012, 9:02AM
FEAR IS YOUR BEST FRIEND
Dave Trott, 28 February 2012, 9:02AM
Baggy Brands: What the World is Waiting For
Mark Eaves, 27 February 2012, 10:02AM
THE SUN ON SUNDAY - THE BATTLE FOR NATSONS BARNES .
MARTIN BOWLEY, 27 February 2012, 8:02AM
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