This week's most read news and best ad campaigns: WPP says Martinez made rape joke to "lighten tension", Ronnie Corbett's most hilarious ads, Eurostar launches Instagram campaign

 

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Campaign Saturday Shot April 02, 2016

This week's most read news and best ad campaigns Most read news WPP lawyers: Martinez made rape joke to 'lighten the tension' Omar Oakes Gustavo Martinez, the former global chief executive of J Walter Thompson, joked about rape to colleagues to "lighten the tension" and improve employees' morale, lawyers for WPP have told a US court. Comedy great Ronnie Corbett dies: remembering his hilarious ads Omar Oakes Ronnie Corbett, the veteran entertainer best known for The Two Ronnies, has died aged 85. Why - and how - Campaign, Marketing, Media Week and Brand Republic are changing Claire Beale and Adrian Barrick Change, as JFK said, is the law of life. Campaign, launched just five years after his death, has always flourished by re-inventing itself to stay ahead of the perpetual shifts in the advertising and marketing industries. And reinvention has never been more necessary than now. The new Campaign will present an holistic view of the wider marketing world as it joins forces with Marketing and Media Week. Eurostar launches new train with Instagram campaign Gurjit Degun Eurostar, the high-speed rail service, is promoting its new London-Paris train with an Instagram campaign. Karmarama adds creative director and head of design James Swift Karmarama has hired a creative director from Grey London and picked up a new head of design from Crispin Porter & Bogusky. Finish launches follow-up to Cannes Lion and British Arrows-winning campaign James Swift Finish explores the masses of dirty dishes caused by ageing and heartbreak, in two new TV ads created by Wieden & Kennedy London. Nobody's Child ads banned for sexualising model appearing to be child Gurjit Degun Ads for Nobody's Child, the fashion brand, have been banned by the standards watchdog for sexualising a model who appeared to be a child. Gender stereotyping laid bare by children's drawings in charity campaign Omar Oakes The extent of gender stereotyping among primary school children, with more dangerous careers assumed to be carried out by men, is laid bare in a charity's new ad campaign. Hindquarters launches brand with twerking dogs music video Omar Oakes Hindquarters, a luxury dog accessory brand, has launched its brand with a surreal online campaign in which dogs "twerk" in the style of popular music videos. Morrisons features more caring families in new spots by Publicis London Omar Oakes Morrisons has launched two more emotional family ads from its new "Morrisons Makes It" campaign, in the first set of ads by Publicis London since winning the account. April Fools' Day: this year's best and worst pranks by brands Staff We round up the best and worst brand pranks from April Fool's Day 2016. Purplebricks closes in on new creative agency James Swift Purplebricks, the online estate agency, has narrowed its search for a new creative agency down to four candidates. Snapchat's new features herald big challenge to Facebook Messenger and WhatsApp Chris Pearce Snapchat is intent on positioning itself as the most "human" method of chatting on your phone, says the chief executive of TMW Unlimited. Vice Media to buy Pulse Films Omar Oakes Vice Media, the youth-focused media company, is set to acquire Pulse Films, the independent content studio, ahead of launching a TV channel in the UK. The 10 best ads in Apple's 40-year history Matthew Chapman Apple has come a long way since its first advert 40 years ago and Marketing has taken a look back at the ten best ads that have helped define the brand. Top Work Spotify "never ending" by Wieden & Kennedy New York Noah Hathaway, who played Atreyu in The NeverEnding Story, is reunited with Alan Oppenheimer, the voice of Falkor in the same movie, for Spotify's new TV campaign. McDonald's "we are awake" by Leo Burnett London A slowed-down, piano version of Rhythm Of The Night accompanies images of the UK's night-owls in a new ad for McDonald's. Finish "powerball versus life" by Wieden & Kennedy Finish explores the link between two of life's constants (ageing and heartbreak) and dishes in a pair of new TV ads by Wieden & Kennedy London. Morrisons "Morrisons makes it" by Publicis London Here come more ads from Publicis London's debut campaign for Morrisons. Guinness "alive inside" by Abbott Mead Vickers BBDO Taking its cue from the gold lion-winning "made of black" campaign, Guinness Africa's new ad features an eclectic mix of young artists and an up-tempo soundtrack. Inter-LGBT "the obstacle course" by TBWA\Paris Growing up gay is likened to running a gruelling obstacle course in a new campaign film for Inter-LGBT, the umbrella brand for 50 of France's LGBT organisations. Campaign Jobs Campaign Manager Adobe Competitive Bodhi Resourcing, London (Greater) Senior Digital Marketing Consultant Paying up to £65,000 Bodhi Resourcing, London (Greater) Senior Campaign Solutions Analyst Paying up to £40,000 plus excellent benefits and bonus Bodhi Resourcing, London (Greater) Campaign Manager Paying up to £40,000 plus excellent benefits and bonus Bodhi Resourcing, London (Greater)

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