Digital AM - DoH, Bradley Wiggins, Wonga, Mindshare, Tetley Tea

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Department of Health plots direct and digital consolidation by Campaign Staff 02 August 2012, 07:30AM The Department of Health has launched an estimated £50 million "winner takes all" pitch as it looks to consolidate its digital and direct accounts into a single agency. Wiggins' gold provides another Olympic tweet moment by Sarah Shearman 02 August 2012, 11:25AM Twitter's role in linking fans with athletes and the Olympics has been in evidence several times this week, including yesterday when Bradley Wiggins gold medal win drove his follower numbers up 17% in 24 hours. Wonga counters 'hyperbole' with online debate platform by Alex Brownsell 02 August 2012, 09:00AM Wonga, the controversial short-term loans provider, has launched a digital platform that aims to "inform the debate" around the brand and improve its reputation. Chris Green to head global strategy at Mindshare by Jeremy Lee 02 August 2012, 10:45AM Mindshare has hired Chris Green, the brand and business planning director at Hypernaked, as its global head of strategy. Which laundry detergent brand is most prominent online? Brand barometer by Gemma Charles 02 August 2012, 08:30AM Ariel is the most prominent, with Persil in second place. Tetley Tea Folk show support for 'TeaGB' by Sarah Shearman 01 August 2012, 12:35PM Tetley, the Tata Global Beverages-owned tea brand, has rolled out a light-hearted Twitter campaign, catching Olympic fever to back "#TeaGB". Also in the news Ad watchdog bans PepsiCo soft drink ad by Loulla-Mae Eleftheriou-Smith, 01 August 2012, 11:30AM Microsoft scraps Hotmail and relaunches it as Outlook.com by Sarah Shearman, 01 August 2012, 10:50AM Aegis buys I Spy and Data2Decisions by Sarah Shearman, 01 August 2012, 09:25AM Benetton to launch European e-commerce site by Matthew Chapman, 01 August 2012, 08:30AM Agent Provocateur blasted for exposing children to fetish gear by Matthew Chapman, 01 August 2012, 08:21AM From the blogs Team GB Gold Medals see a surge in Facebook Fans Jamie Riddell 02 August 2012, 10:24AM The book-bot Greg Taylor 02 August 2012, 9:17AM The best social media policy ever written @gordonmacmillan 02 August 2012, 8:55AM From hi-fi to wi-fi: the growth of digital radio John Carroll 02 August 2012, 8:00AM The new digital influencers Laurent Francois 02 August 2012, 8:00AM Latest jobs Digital Project Manager Recruiter Daniel Marks London Salary £30-35k + Benefits Location Central London Production Manager, international advertising agency | Hong Kong Recruiter Firebrand Salary Location Hong Kong Account Manager, 4As advertising agency | Hong Kong Recruiter Firebrand Salary Location Hong Kong Business Development Director Recruiter PFJ Salary S$8000.00 - S$10000.00 per month + commission Location Singapore Network Security Specialist Recruiter Inspire Executive Limited Salary Location Singapore Midweight - Senior Designer [Branding] | London | £40,000 Recruiter Dynamic New Alliances Salary £40K Location London BR Insight IBM and Krispy Kreme reveal 5 steps to power personal and lucrative customer connections (Webcast) From email marketing to social media and mobile, the opportunities for r... Aug 2012 Forrester Report: Create a unified customer experience across digital touchpoints (Expert Reports) Today's digital landscape is littered with an array of touchpoints and d... Brand Management: What's the bottom line? (Expert Reports) So as Barclay’s take a pasting and Samsung gather momentum in Appl... Your Bespoke Facebook Report: How do you measure up to your competitors? (Expert Reports) Facebook pages offer a wealth of opportunities for marketers to build en... Facebook's 4 Simple Steps To Unlock Your Full Business Value (Webcast) - Fully leverage your Facebook business page and ad products to connect ... Social Media Mastery: Making Technology Work for You (Webcast) Sometimes you may feel bombarded by all the demands that email, social n... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK News Jobs Blogs & Forums Tenders