| Latest news | |  | | | | | Starbucks is relaunching its latte with an extra shot to cater for changing British tastes, in a drive that will be supported by a free coffee giveaway and a multimillion pound ad campaign. | | |  | | | | | Jaguar has kicked off a global marketing campaign to relaunch itself as a brand that makes drivers feel "alive". | | |  | | | | | Cobra Beer, the Indian beer brand owned by Molson Coors, is launching a £4m marketing campaign in a bid to climb from 30th biggest-selling beer brand in the UK, into the top 10. | | |  | | | | | VisitScotland is partnering with The Walt Disney Company EMEA to launch a global marketing campaign featuring Billy Connolly, Emma Thompson and Robbie Coltrane, that it hopes will bring £140m of economic benefit to Scotland. | | |  | | | | | NME is to launch a monthly print edition in India later this year, after IPC Media agreed to license the brand to local publisher Pilot Ventures. | | |  | | | | | GMG Radio's Real network has signed supermarket chain Morrisons as the exclusive media partner of its inaugural summer food and music festival, MFest. | | |  | | | | | James Murdoch resigns his News International executive chairman role and Tesco promotes Carolyn Bradley to group brand director, in Brand Republic's round-up of this week's people moves in advertising, marketing and media. | | |  | | | | | Sex appeal rules for the three most shared ads in this week's Campaign viral chart, with varying degrees of subtlety at work for US burger joint Carl's Junior, cleaning brand Clorox and sweet treat M&Ms. | | | | | Promotion: International Confex, 6-8 March 2012, ExCeL London |
 | CONFEX and the inaugural IOEX opens next week.
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| | Opinion | |  | | | | | Is London 2012 really less desirable than a stock cube, an aspirin and a bucket of fried chicken, asks Simon Clough, global marketing director, Clear. | | |  | | | | | Matt Stannard, chief technology officer at search and social marketing agency 4Ps Marketing (below), explains what advertisers need to know about the changes to Google's privacy policy. | | | | | Intelligence | |  | | | | | MediaMind's analysis of over 300,00 creatives shows the digital formats that shine in brand advertising. | | |  | | | | | Cinema goers are willing to pay a premium to watch 3D movies, writes Adam Sheridan, director, Ipsos Media CT. | | | | | | | Latest jobs | | | | | |  | | |
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