Accenture looks to set up trading desks in agency threat | Denney to leave MullenLowe

 

View in web browser | Add to safe senders list

Campaign: Agencies March 15, 2017

Accenture Interactive looks to set up in-house trading desks for clients in threat to agencies Gideon Spanier Accenture Interactive is in talks to set up in-house media trading desks for a number of clients as the consulting giant's digital arm threatens to move further onto the ad industry's turf. Richard Denney to leave MullenLowe London Gurjit Degun Richard Denney, executive creative director at MullenLowe London, is leaving without a job to go to. Why Cosabella replaced its agency with AI and will never go back to humans Emily Tan In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%. Johnny Hornby calls on media agencies, brands and tech giants to beat ad fraud Gurjit Degun Johnny Hornby, founder of The & Partnership, has called on media agencies, brands and tech giants to work together to beat ad fraud. The state of LGBT+ representation in ads Benjamin Antoniou As LGBT+ history month concludes, Dentsu Aegis Network's diversity and inclusion manager looks at how far we have yet to go with LGBT+ inclusive advertising. SXSW diary: Not your momma's wearables Laura Jordan Bambach Laura Jordan Bambach, chief creative officer at Mr President, continues to share her daily highlights from South by Southwest Interactive. Promoted Building brands with emotion: wake up to mood music Mark Barber, Radiocentre As new technology pushes sound centre-stage, will advertisers grasp the opportunity to break out of their visual comfort zone and benefit from music's emotional power? TRENDING 'This is bullshit': an open letter to adland from a working mum An open letter about the recent focus on working mothers in advertising and what this really means Dave Buonaguidi replies to 'This is bullshit', an open letter to adland by a working mum Staff Dave Buonaguidi, the chief creative officer at Crispin Porter & Bogusky London, replies to the letter writer who took a swipe at the returner scheme his agency has signed up to. Is it possible to work in advertising and still have a life? Nicola Kemp The empty rhetoric of 'work hard, play hard' is falling out of favour - the creative industries need to flex to attract and retain the best talent, and ensure that employees can have a life outside work. Promoted Building brands with emotion: satisfaction over time Mark Stringer, PrettyGreen Nothing boosts brands like creating the most memorable experiences If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Group Account Director, Automotive £65000 - £75000 per annum The Great & The Good, London Account Director - ATL Up to £47K (dependent on experience) plus benefits and bonuses air recruitment, London (Central), London (Greater) Account Manager - Creative Advertising Agency £28k - £33k Spectrum 360 Recruitment, London Central, Soho Account Manager - Creative Agency £28k - £30k Spectrum 360 Recruitment, London Central, Soho Group Account Director (China) Flexible Direct Recruitment, Asia Account Director with a twist- London- 40-45K 40-45K basic plus benefits The Jefferson Group, London (Central) Head of Creative Content £50, 278–£51, 517 Department of Health, London (Central), London (Greater) Senior Creative Competitive + Benefits Rankin Photography Ltd, London (Central), London (Greater) Account Manager Competitive + Benefits Scorch London, London (Central), London (Greater) Content Copywriter Competitive Costa, Holborn and Covent Garden, London (Greater)

manage bulletins unsubscribe

© 2016 Haymarket Business Media Bridge House 69 London Road Twickenham TW1 3SP Phone: +44 (20)8267 5000