Publicis London poaches A&E/DDB's Dom Boyd to be CSO | Production chief asks Sorrell to 'show integrity' over use of in-house production units | Cider brand Aspall appoints J. Walter Thompson ahead of expansion plans

 

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Campaign: Agencies March 22, 2017

Publicis London poaches A&E/DDB's Dom Boyd to be CSO Kate Magee Publicis London has appointed Adam & Eve/DDB's Dom Boyd as its chief strategy officer. Production chief asks Sorrell to 'show integrity' over use of in-house production units Sonoo Singh Steve Davies, chief executive of the Advertising Producers Association, has made a public plea to WPP boss Sir Martin Sorrell to not just "talk" integrity when it comes to asking Google to clean up its mess. Cider brand Aspall appoints J. Walter Thompson ahead of expansion plans Kate Magee Cider brand Aspall has appointed J. Walter Thompson London to be its first ad agency ahead of expansion plans. London 'lacking marketing start-ups' Daniel Farey-Jones London is short on new marketing services businesses, while the UK would be the worst place to start an advertising agency, Advertising Week Europe has heard. Advertisers show growing appetite for in-house agency services Sonoo Singh Nearly two-thirds (62%) of advertisers are shifting towards stronger relationships with fewer suppliers as the move towards on-site and in-house solutions gains momentum, according to a new ISBA study. Coalition for Better Ads sign up to improve advertising standards Omar Oakes Pop-ups ads and autoplay videos have been named and shamed as falling beneath acceptable advertising standards as part of an industry effort to combat ad-blocking. Mars emotional measurement research proves the eyes are the window to the sales Simon Gwynn Facial reactions can predict the sales lift of an ad with 75% accuracy, a major study by the Mars company has found - offering hope that pre-testing can lead to the creation of more effective campaigns. Advertising Week 2017: all the news and views Check out all the latest news and opinion from Advertising Week Europe 2017 Promoted A year's worth of brand coverage for just one night's sponsorship? Here's how Getmemedia Partying on a school night? Absolutely. Sponsor the TES Schools Awards 2017 and get your brand in front of more than 1000 decision makers and influencers from schools across the country Promoted Tips from the top with Peter Souter: Part two RedSofa In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game. If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Strategic Account Director - Communications & Sustainability Consultancy £50k plus attractive bens package Ann Sharman Recruitment, London (Central), London (Greater) Business Director £70K Direct Recruitment, London (Central), London (Greater) Planning Director - Global Network Agency - London £100000.00 per annum + benefits DNA Recruit, London Account Director with a twist- London- 40-45K 40-45K basic plus benefits The Jefferson Group, London (Central) Director (Business/Strategy/Creative) Salary - £Competitive + bonus + enticing benefits Mavis Recruitment, London (Central), London (Greater) Planning & Strategy - Entry Level scheme at Wunderman COMPETITIVE SALARY + EXCELLENT BENEFITS Wunderman, London (Central), London (Greater) Development & UX - Entry Level scheme at Wunderman COMPETITIVE SALARY + EXCELLENT BENEFITS Wunderman, London (Central), London (Greater) Data & Analysis - Entry Level scheme at Wunderman COMPETITIVE SALARY + EXCELLENT BENEFITS Wunderman, London (Central), London (Greater) Account Management - Entry Level scheme at Wunderman COMPETITIVE SALARY + EXCELLENT BENEFITS Wunderman, London (Central), London (Greater) Head of Creative Content £50, 278–£51, 517 Department of Health, London (Central), London (Greater)

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