Disney's Anna Hill: our values haven't changed, but we've found our sense of humour | Just Eat marketing boss: TV is the single biggest driver to my business | ITV's Daglish: Brands falling short morally over internet ads

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Campaign: Brands March 21, 2017

Brand news and analysis, powered by Marketing Disney's Anna Hill: our values haven't changed, but we've found our sense of humour Simon Gwynn As the live action remake of Beauty and the Beast looks set to become one of the biggest films in cinema history, Disney UK chief marketing officer Anna Hill tells Campaign why the film has been designed to offer something to everyone. Just Eat marketing boss: TV is the single biggest driver to my business Sonoo Singh TV drives the biggest advertising growth, said Barnaby Dawe, Just Eat's global chief marketing officer, at Advertising Week Europe 2017. ITV's Daglish: Brands falling short morally over internet ads Daniel Farey-Jones Simon Daglish, ITV's deputy commercial managing director, has questioned the moral compass of brands and said he feels "a bit sorry for Google" in light of the recent furore over ad placement. A CMO's view on whether SXSW lives up to the hype Nina Bibby Is SXSW really worth the jet lag and the trek to Austin, asks O2 chief marketing officer Nina Bibby. Spotify urges brands to embrace 'streaming state of mind' Nicola Kemp Spotify is urging brands to better capitalise on the emotional power of music in the moment. Inside Facebook's global effort to sell mobile video to advertisers Ilyse Liffreing Six months after admitting it had misstated viewership stats, the social network is touting its products with emotional films aimed at media buyers and the creative community. What the industry can learn from the top TV ads of 2016 Sam Davis and Chris Fagan The best-performing TV ads share four crucial characteristics that help them stand out from the crowd. Nielsen's Sam Davis and Chris Fagan explain what makes these spots so effective. Advertising Week 2017 Check out all the latest news and opinion from Advertising Week Europe 2017 Promoted February's Aerial Awards winner: Kit Kat 'Have a break from Valentine's' Radiocentre How a clever choice of voice clinched the win for Kit Kat Promoted When programmatic meets artificial intelligence... the future begins Edward Craig The future is machine learning, but the robots need their hands held every step of the way, say two leaders in programmatic marketing... If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Senior Account Director - Events Negotiable The Great & The Good, London Marketing - Marketing Manager - Music & Entertainment Focused C Negotiable Ultimate Asset, City of London, London / London Senior Marketing Executive or Marketing Manager £40000 - £45000 per annum + great benefits Regan & Dean Recruitment Limited, City of London, London DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater) DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York Communications Manager (Activations) Fixed Term Contract £30-38,000 depending on experience WWF-UK, GU21 4LL, Woking Marketing Manager (IO) £36,592 - £42,995 Home Office, London (Central), London (Greater) Senior Marketing Manager (SIO) £42,709 - £48,984 Home Office, London (Greater) Digital Engagement & Communications Director - Urban Decay Competitive + Benefits L'Oréal, London (Central), London (Greater) Marketing Manager - New Product Development £44,128 Macmillan Cancer Support, London (Central), London (Greater)

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