Thursday 23 March 2017

Sainsbury's media review back on after PHD protest | Coke follows McDonald's by axing YouTube show

Campaign 18:05

Campaign 18:05
March 23, 2017
The five things you need to know today

Most read
Sainsbury's media review back on after PHD protest
Sainsbury's media review back on after PHD protest

Gideon Spanier

Sainsbury's has dramatically reopened its £115m media review after PHD lodged a complaint about the pitch process following its defeat to M/SIX.

Tech
Coke follows McDonald's by axing YouTube show
Coke follows McDonald's by axing YouTube show

Simon Gwynn

Coca-Cola is ditching its weekly UK YouTube shows in favour of a more "nimble" digital content strategy.

Advertising
Moneysupermarket is back with a new ad - and it's zanier than ever
Moneysupermarket is back with a new ad - and it's zanier than ever

Gurjit Degun

Moneysupermarket.com is bringing back Masters of the Universe character Skeletor for its "You're so Moneysupermarket" campaign.

Marketing
Fanta changes recipe to swerve sugar tax as part of 'biggest shakeup in brand's history'
Fanta changes recipe to swerve sugar tax as part of 'biggest shakeup in brand's history'

Simon Gwynn

Coca-Cola is slashing the sugar content on Fanta and rolling out a new visual design for the brand with an "industry-first" spiral-shaped bottle.

Media
Guardian tells staff to prepare for compulsory job cuts
Guardian tells staff to prepare for compulsory job cuts

Simon Gwynn

The 1,500 staff at The Guardian and The Observer have been warned that some of their jobs will be lost as publisher Guardian Media Group continues its plan to turn around years of heavy losses.

 

Also in the news
Airbnb's Mildenhall hit outs at Cannes Lions again over lack of 'brown faces' among speakers

Jonathan Mildenhall, the chief marketing officer at Airbnb, has hit out again at Cannes Lions organisers for "only three brown faces" being among this year's speakers.

AB InBev calls global media review

Anheuser-Busch InBev, the world's largest beer brewer, has kicked off a global media agency review, putting Vizeum on alert in the UK.

Johnson & Johnson, Verizon and AT&T join brands to suspend YouTube advertising

Three major US brands have joined the growing list of advertisers to pause advertising on YouTube following recent revelations that ads are being inadvertently placed with extremist content.

The future of content: the agency, the media owner and the influencer
Promoted
The future of content: the agency, the media owner and the influencer

Edward Craig

Content is the future - but what's the future of content? MediaCom, Yahoo! and an influencer discuss the fight between the algorithms and the editors - and traditional v social media.

A year's worth of brand coverage for just one night's sponsorship? Here's how
Promoted
A year's worth of brand coverage for just one night's sponsorship? Here's how

Getmemedia

Partying on a school night? Absolutely. Sponsor the TES Schools Awards 2017 and get your brand in front of more than 1000 decision makers and influencers from schools across the country

If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter.


Campaign Jobs
Senior Account Manager £35000 - £38000 per annum Twist Recruitment, London
Head of Social Media (Maternity Cover - up to 12 months) £54,461 - £62,444 HMRC, London (Central), London (Greater)
Strategic Account Director - Communications & Sustainability Consultancy £50k plus attractive bens package Ann Sharman Recruitment, London (Central), London (Greater)
Account Manager £30k - £32k + excellent benefits MODA consult, London (Central), London (Greater)
Account Manager £27k - £30k + excellent benefits MODA consult, London (Central), London (Greater)
Agency Account Manager - Digital/Experiential £28000 - £32000 per annum Regan & Dean Recruitment Limited, London
Brand Marketing Manager Around £47,000 + car, bonus, pension & healthcare Slimfast, Ascot, Berkshire
Press Planner/Buyer £Competitive + Benefits Bray Leino, Filleigh, Devon
DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater)
Communications Manager (Activations) Fixed Term Contract £30-38,000 depending on experience WWF-UK, GU21 4LL, Woking
manage bulletins unsubscribe
 

No comments:

Post a Comment