Friday, 3 March 2017

Snap up after first trading day | Google's Brittin on tax, Brexit and the internet's future

Campaign: Media

Campaign: Media
March 03, 2017
Media news and analysis, powered by Media Week
Snap closes first trading day up 44% at $28bn
Snap closes first trading day up 44% at $28bn

Emily Tan

Despite the doubts expressed by investors, Snap has closed its first trading day at $24.48 (£19.96), up 44% giving it a market capitalisation value of $28.33bn.

Google's Matt Brittin on tax, Brexit and the future of the internet
Google's Matt Brittin on tax, Brexit and the future of the internet

Matthew Gwyther

]Being a boss at the most powerful tech company on the planet is a prized job. But it brings its own set of challenges, as Google's EMEA president has found out - from ethical dilemmas to facing questions from MPs about tax and his salary.

WPP enjoys record year as net profit leaps 20.6% to £1.5bn
WPP enjoys record year as net profit leaps 20.6% to £1.5bn

Emily Tan

WPP has had a record year at a time when other agency groups have struggled, with net profit skyrocketing 20.6% to £1.5bn.

Mindshare appoints Joanna Lyall to new MD role
Mindshare appoints Joanna Lyall to new MD role

Omar Oakes

Mindshare has promoted chief commercial officer Joanna Lyall to be the media agency's first UK managing director in four years.

Murdoch praises UK public-service TV as he 'sells' Sky takeover
Murdoch praises UK public-service TV as he 'sells' Sky takeover

Gideon Spanier

James Murdoch has praised Britain's public service broadcasting output and record of "impartial news" but warned of a fast-changing, super-competitive global market as he sold the virtues of his planned acquisition of Sky.

Hearst's Tracy Yaverbaun chooses board of directors as secret work weapon
Hearst's Tracy Yaverbaun chooses board of directors as secret work weapon

Tracy Yaverbaun

Tracy Yaverbaun explains why she created her own board of directors to gain control of her life.

Things we like: Online brands spend big on TV and New York Times runs trust campaign
Things we like: Online brands spend big on TV and New York Times runs trust campaign

Staff

Amazon, Facebook, Google and Netflix are among the brands spending big on TV, and The New York Times addresses trust in its first TV ad since 2010.

Wins this week: EBay, Deliveroo, Vimto
Wins this week: EBay, Deliveroo, Vimto

Staff

Campaign's weekly round-up of advertising and media account moves

Sound advice: How to reach new audiences through streaming audio
Promoted
Sound advice: How to reach new audiences through streaming audio

Audio streaming is reaching audiences in places that video can't go - it's time to get your message into people's ears

3 great ads I had nothing to do with #38: Adrian Rossi on Castlemaine XXXX, BT and Levi's
Promoted
3 great ads I had nothing to do with #38: Adrian Rossi on Castlemaine XXXX, BT and Levi's

Thinkbox

Adrian Rossi, joint ECD at AMVBBDO, reveals three great ads he admires but had nothing to do with

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