Havas Group unites creative and media divisions under one P&L | Monocle, at ten, looks to Asia for growth

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Campaign: Media March 10, 2017

Media news and analysis, powered by Media Week Havas Group unites creative and media divisions under one P&L Emily Tan Starting today, Havas Creative Group and Havas Media Group will no longer exist as divisions but will become business units under one regional P&L. Monocle, at ten, looks to Asia for growth Robert Sawatzky Ten years in, Tyler Brûlé continues to evolve Monocle by instinct, taste and opportunity, spurning social media in favour of print and radio, and finding his own niche with advertisers. Openreach to become distinct company Gurjit Degun BT has agreed for its broadband infrastructure division Openreach to be a legally separate company with its own staff and management. Can a baby dragon sum up the sensation of eating Doritos? Watch this spicy space Unruly Social video experts at Unruly review "#HeatWillCome", the latest viral by Doritos. It's time for media to measure up to higher standards Gideon Spanier When it comes to audiences and viewability, the move to common standards is painfully slow. Yet every media owner has the power to change. How The Independent is using crosswords and Sudoko to grow its readership Ilyse Liffreing A year after shutting down print, the British news site is finding that games are attracting more users. Things we like: Sorrell scolds headline hunters and Murdoch praises British creativity Staff Sir Martin Sorrell on the importance of a good headline and James Murdoch praises Britain's public service broadcasting. Jicwebs partners with US-based TAG to tackle fraud and brand safety Emily Tan The US-based Trustworthy Accountability Group is partnering with Jicwebs to to address brand safety, buying transparency, fraud and criminal activity. Wins this week: KFC, Guinness, Bank of Scotland Staff Campaign's round-up of account moves across advertising and media. Promoted Humans first in a digital world Sean MacDonald and Suzanne Powers, McCann Worldgroup Been in a meeting recently when the conversation turns to bots? How about IOT, AR/VR, and, of course, AI? McCann Worldgroup considers the importance of human-first tech Promoted Sound advice: How to reach new audiences through streaming audio Audio streaming is reaching audiences in places that video can't go - it's time to get your message into people's ears If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Senior Programmatic Sales Manager £40000 - £60000 per annum + bonus Ultimate Asset, London, West End Rockstar Mega Booking Machine - £60k + bonus £40000 - £60000 per annum + bonus Ultimate Asset, West End, London Communications Coordinator (International Sports) competitive + benefits! Regan & Dean Recruitment Limited, London Direct Marketing Executive £30000 per annum Bodhi Resourcing, London Interim Senior Brand Manager £60,000 - £65,000 pro rata Focus Management, Norfolk Digital Marketing Consultant £40000 - £55000 per annum + Excellent benefits + bonus Bodhi Resourcing, London Press Planner/Buyer £Competitive + Benefits Bray Leino, Filleigh, Devon Account Executive - FourFourTwo, Stuff & What Hi-Fi? Dependent on Experience + Commission Haymarket Media Group, Twickenham, London (Greater) Content Assistant - Haymarket Content Labs Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Digital Advertising Sales Executive Competitive Smartology, London

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