Wednesday, 3 May 2017

Evening Standard editor Osborne to meet media agency bosses | Adam Crozier to leave ITV after seven years

Campaign: Media

Campaign: Media
May 03, 2017
Media news and analysis, powered by Media Week
Evening Standard editor Osborne to meet media agency bosses
Evening Standard editor Osborne to meet media agency bosses

Omar Oakes

George Osborne will meet media agency bosses on Thursday after taking up the editorship of the London Evening Standard today.

Adam Crozier to leave ITV after seven years
Adam Crozier to leave ITV after seven years

Gurjit Degun

Adam Crozier, ITV's chief executive, is leaving after seven years "to move to the next stage" of his career.

IPG Mediabrands global CEO Henry Tajer steps down
IPG Mediabrands global CEO Henry Tajer steps down

I-Hsien Sherwood

Chairman Philippe Krakowsky assumes control of holding company's media agency network.

Mobile pushes down ad viewability levels
Mobile pushes down ad viewability levels

Simon Gwynn

The growth in mobile adspend is contributing to a decline in ad viewability levels, according to the latest quarterly benchmark report from Meetrics.

Why VR experiences have the power to change consumer behaviour
Why VR experiences have the power to change consumer behaviour

Matt Chokshi

VR is more memorable than advertising, but to unlock its capabilities brands will have to shut up about their products, says Zone's client creative director

MediaCom tops Thinkbox TV Planning Awards shortlist
MediaCom tops Thinkbox TV Planning Awards shortlist

Suzanne Bidlake

MediaCom is the most shortlisted agency in the 2017 Thinkbox TV Planning Awards, held in partnership with Campaign.

Movers and shakers: HSBC, Spotify, Karmarama, Camelot and more
Movers and shakers: HSBC, Spotify, Karmarama, Camelot and more

Staff

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

The one medium you can create, captivate and control
Promoted
The one medium you can create, captivate and control

Edward Craig

When it comes to impact and experience, cinema is an unmatched platform. Here's why...

Four marketing trends for 2017
Promoted
Four marketing trends for 2017

Florian Haller, Serviceplan Group; Alexander Schill, Serviceplan Group; Markus Noder, Serviceplan International

It's all about being authentic and having the ability to tell a captivating, creative story that appeals to the individual


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