Amazon Dash is here; Diageo hits back at ad ban

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Campaign 18:05 August 31, 2016

The five things you need to know today Most read Unilever holds out as Amazon Dash button arrives in the UK Shona Ghosh Amazon's Dash buttons have arrived in the UK, allowing users to re-order household items at the literal touch of a button. Tech Twitter shares video ad revenue with creators Shona Ghosh Twitter has opened up its video advertising platform to individual creators, allowing them a share of the cash from ads that run against their content. Advertising Jamie Elliott departs MullenLowe London Gurjit Degun Jamie Elliott, the chief executive at MullenLowe London, has stepped down from the post just months after the departure of Richard Warren, the group chief executive. Marketing Diageo hits out at Captain Morgan ad ban Simon Gwynn Diageo has wound up in stormy waters, after the ASA banned a TV ad for Captain Morgan rum for implying the drink could increase confidence and popularity. Media Sky Mobile hands digital and social account to Adam & Eve/DDB Shona Ghosh Soon-to-launch Sky Mobile has appointed Adam & Eve/DDB to handle digital and social after a competitive pitch that took place over the summer. Also in the news Ryanair CEO: Irish government should tell EU to 'f*ck off' over Apple tax ruling Ryanair's outspoken chief executive Michael O'Leary has described the EU's €13bn tax bill on Apple in Ireland as "bizarre", and says it would never stand in court. Ikea opens a DIY supper club in Shoreditch Ikea is opening a pop-up "DIY restaurant" in Shoreditch, east London in which successful applicants will get the chance to prepare a brunch, lunch or dinner for up to 20 friends. WaterAid's VR film shows dearth of water access in Nepal International development charity WaterAid has created its first virtual reality documentary, Aftershock, to give viewers an immersive insight into life in hill-top communities in Nepal. Promoted Day 10: Three areas where programmatic will change the face of advertising From TV to digital audio and native, programmatic buying is shaking up advertising in a big way Promoted Fantastic business idea? Here's how to make it happen... Eleanor Kahn and Georganna Simpson Campaign and YunoJuno are helping make entrepreneurial freelancers' start-ups a reality Campaign Jobs Digital Marketing Manager £40k + 20% Bonus Express Vending, Hemel Hempstead, Hertfordshire Product Manager £40000 - £45,000 Per Annum + Benefits Veritas Partnership Ltd, Dorset Theatres Marketing & Press Officer £19,939 - £22,434 Bradford Theatres, Based at Windsor Baths, Alhambra Theatre, Bradford City Centre Senior Brand Manager - Food and Drink £50000 - £60000 per annum + car allowance, bonus and benefits Jarlett de Grouchy, London Senior Integrated Planner - fantastic creative agency £60-70k plus benefits The Jefferson Group, London (Central), London (Greater) Junior Account Director and Account Director Up to £46k dependent on experience air recruitment, London (Central), London (Greater) Charities Account Manager, Third Sector Circa £35k+ commission Haymarket Media Group, Twickenham, London (Greater) 3D Designer/Visualiser Competitive & based on experience inGenius Productions, Earlsfield, SW London Marketing Executive (Specialist audiences) £33,825 Smart Energy GB, Goodge Street, London Brand Manager - Innovation £40,000 per annum + car / car allowance Ball & Hoolahan, London

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Ryanair's O'Leary: Irish government should tell EU to "f*ck off" over Apple tax ruling + latest from Ikea, Unilever, Amazon, L'Oréal & Kenzo

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Campaign: Brands August 31, 2016

Brand news and analysis, powered by Marketing Latest Ryanair's O'Leary: Irish government should tell EU to "f*ck off" over Apple tax ruling Simon Gwynn Ryanair's outspoken chief executive Michael O'Leary has described the EU's €13bn (£11bn) tax bill on Apple in Ireland as "bizarre", and says it would never stand in court. Ikea opens a DIY supper club in Shoreditch Simon Gwynn Ikea is opening a pop-up "DIY restaurant" in Shoreditch, east London in which successful applicants will get the chance to prepare a brunch, lunch or dinner for up to 20 friends. Unilever holds out as Amazon Dash button arrives in the UK Shona Ghosh Amazon's Dash buttons have arrived in the UK, allowing users to re-order household items at the literal touch of a button. L'Oréal hails skin tone (and gender) diversity in foundation campaign Simon Gwynn L'Oréal Paris has launched a major campaign, #YoursTruly, to promote its new True Match Foundation range - a set of 23 shades that the brand says matches 98% of skin tones across all ethnicities. Pirelli's 2017 calendar stars Nicole Kidman, Helen Mirren and Julianne Moore Shona Ghosh Pirelli has given a first glimpse of its annual calendar, with the 2017 version continuing the evolution away from naked women. Diageo hits out at Captain Morgan ad ban Simon Gwynn Diageo has wound up in stormy waters, after the ASA banned a TV ad for Captain Morgan rum for implying the drink could increase confidence and popularity. WaterAid's VR film shows dearth of water access in Nepal Simon Gwynn International development charity WaterAid has created its first virtual reality documentary, Aftershock, to give viewers an immersive insight into life in hill-top communities in Nepal. Kenzo gets the internet tapping its toes with frenetic Spike Jonze dance ad Simon Gwynn Perfume brand Kenzo has released an ad starring actress Margaret Qualley as a wedding guest who breaks out into a wild and unrestrained dance around the hotel. Movers and shakers: Coca-Cola, Fold7, Newsworks, MullenLowe London and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted Get your name in lights Getmemedia Promoted Graeme Douglas: "The best work comes from people who can think across boundaries" In association with The Trade Desk, we invite the biggest industry names to interview their boundary pushing peers - and pass on the baton, in an interview relay. Campaign Jobs Consumer Insight Manager | Client side | Food & Retail £40000 - £45000 per annum + benefits Elizabeth Norman International, Kent / London Digital Marketing Specialist £50000 per annum Brand Recruitment, Buckinghamshire, Amersham / High Wycombe, Buckinghamshire / Buckinghamshire, Beaconsfield Theatres Marketing & Press Officer £19,939 - £22,434 Bradford Theatres, Based at Windsor Baths, Alhambra Theatre, Bradford City Centre Marketing Executive (Specialist audiences) £33,825 Smart Energy GB, Goodge Street, London Marketing Manager (Digital) £36,000 per annum The Manchester Growth Company, Manchester, Greater Manchester Senior Marketing Manager £42,709 - £48,984 Home Office, London (Central), London (Greater) European Category Manager Competitive Spectrum Brands, West Byfleet, Surrey Marketing Executive – Affiliates and Partnerships Competitive Findmypast, London (Central), London (Greater) Publicity Lead, Amazon Publishing Competitive Amazon, London (Central), London (Greater) PR Manager, Amazon Devices Competitive Amazon, London (Central), London (Greater)

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