P&G's Fairy Non-Bio signs up to sponsor Mumsnet app + latest from Uber, Nike, Tesco, Facebook & Twitter

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Campaign: Brands August 09, 2016

Brand news and analysis, powered by Marketing Latest P&G's Fairy Non-Bio signs up to sponsor Mumsnet app Shona Ghosh P&G-owned Fairy Non-Bio has signed a six-figure deal to sponsor Mumsnet for a year. Uber uses Brexit to pressure TfL over English tests Shona Ghosh Uber has launched an aggressive email campaign asking users to pressure Transport for London over restrictions on its app, riffing off themes around Brexit and the new #LondonIsOpen campaign. Latest Nike ad stars first Team USA transgender athlete Shona Ghosh The latest in Nike's "Unlimited" campaign stars US athlete Chris Mosier, the first transgender competitor to make the US national team. Mobile budgets widely tipped by marketers to grow despite privacy concerns Omar Oakes Privacy concerns pose the biggest threat to mobile as a marketing channel, says new research from Warc and the Mobile Marketing Association. Tesco to roll out PayQwiq mobile payments by end of 2016 Shona Ghosh Tesco will roll out its mobile payment service, PayQwiq, nationwide by the end of the year after successful trials. Twitter pulls fake Olympics 'Rule 40' account Shona Ghosh Twitter has pulled an account which claims to enforce the Olympics' Rule 40, which prevents non-sponsors from hijacking the event. Here's why Facebook cracked down on something that annoys you Felicity Long Facebook is cracking down on publishers that serve content that can be considered to be clickbait; headlines which are sensationalised, turn out to be adverts or are simply misleading. Promoted Big canvas, big impact Staff Successful creative is about instantly making a big impact - getting the audience to buy, donate, visit... or even check their breasts. That's what makes The Ultimate Canvas Promoted What does it even mean to be a customer-centric business these days? Campaign & Trustpilot Tell us how you build brand advocacy in today's switched-on consumer for a chance to win £200 John Lewis vouchers and a a free trial of Trustpilot... Campaign Jobs Publicity Lead, Amazon Publishing Competitive Amazon, London (Central), London (Greater) Planning Director £90 -100k + benefits Direct Recruitment- Planning, London (Central), London (Greater) Strategy Director £100 - £110k plus + bens Direct Recruitment- Planning, London (Central), London (Greater) Account Director Competitive Ogilvy & Mather UK, Sea Containers House, 18 Upper Ground, London, SE1 9RQ ACCOUNT MANAGER– Soft drinks and Booze – South West London agency – c. £30k c. £30k Judi Patton, London (South), London (Greater) PPC Account Executive - Full Service Media Agency! £25k Dot-Gap, London (Central) PR Manager, Amazon Devices Competitive Amazon, London (Central), London (Greater) Digital Content Executive Competitive Association of British Insurers, London (Central), London (Greater) Account Manager - consumer branding and design agency £30000 - £35000 per annum Gabriele Skelton, London PPC Account Executive - Full Service Media Agency! £25k Dot-Gap, London (Central)

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