Tuesday, 23 August 2016

Guardian discloses agency rebates; Kardashians under fire for sponsored posts

Campaign: Media

Campaign: Media
August 23, 2016
Media news and analysis, powered by Media Week

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Guardian discloses it gives cash and free ad space in rebates to agencies
Guardian discloses it gives cash and free ad space in rebates to agencies

Gideon Spanier

The publisher of The Guardian has disclosed in its accounts for the first time that it makes "cash payments" and gives "free advertising space" to media agencies in return for certain levels of spend.

Kardashian clan under fire over sponsored posts
Kardashian clan under fire over sponsored posts

Gurjit Degun

Reality TV family the Kardashians have come under fire for not being clear about their sponsored social media posts.

The future of big data is all about location
The future of big data is all about location

Shona Ghosh

Marketers are increasingly turning to location data but issues such as privacy remain front of mind, Shona Ghosh writes.

Fox News broke UK broadcasting rules with Brexit coverage
Fox News broke UK broadcasting rules with Brexit coverage

Omar Oakes

A Fox News discussion during the evening of the EU referendum broke UK broadcasting rules, according to Ofcom.

Half of most shared Olympics ads of all time are from Rio games
Half of most shared Olympics ads of all time are from Rio games

Unruly

Paralympics promo from British broadcaster Channel 4 takes gold in Rio as ads from Under Armour, Nike and P&G also make the all-time top 10.

Why video at point-of-sale actually works
Day 8: Connected Life - what's next for the Internet of Things
Promoted
Day 8: Connected Life - what's next for the Internet of Things

Connected devices are a potential goldmine for marketers - but there are still obstacles to be overcome

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Senior Account Manager £40k Dot-Gap, London (Central)
Business Development Manager - Creative Solutions Motoring Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Global Client Account Director Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Senior Marketing Executive Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
International Partnership Account Manager Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Developer Competitive Ogilvy & Mather UK, Sea Containers House, 18 Upper Ground, London, SE1 9RQ
International - Senior Circulation Executive From £27,000 (dependent on experience) Time Inc, Canary Wharf, London (Greater)
Key Accounts Sales Manager Depending on experience, plus commission Haymarket Media Group, Twickenham, London (Greater)
Sales Executive - Horticulture Week Depending on experience, plus commission Haymarket Media Group, Twickenham, London (Greater)
Senior Sales Executive, Third Sector Depending on experience, plus commission Haymarket Media Group, Twickenham, London (Greater)
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