Tuesday, 30 August 2016

Twitter launches Promoted Stickers in UK, Adblockalypse a year on, Bonin Bough on data

Campaign: Media

Campaign: Media
August 30, 2016
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Twitter launches Promoted Stickers in the UK
Twitter launches Promoted Stickers in the UK

Simon Gwynn

Twitter has announced the UK launch of Promoted Stickers, which allow brands to create custom stickers for users to attach to their photos.

FMCG giants won't survive without data, says outgoing Mondelez media boss
FMCG giants won't survive without data, says outgoing Mondelez media boss

Shona Ghosh

The FMCG establishment can't survive until it solves its data problem, according to Mondelez's outgoing chief media and ecommerce officer, Bonin Bough.

Adblockalypse a year on
Adblockalypse a year on

Shona Ghosh

It's been a year since Apple announced changes to iOS that would allow iPhone owners to block ads on Safari.

Why size matters with mobile ads
Why size matters with mobile ads

Isaac Golino and Sean Boutchard

Social platforms are providing longer ad units, but bigger isn't necessarily better, writes a strategy team from Possible

The story behind the story
Promoted
The story behind the story

Staff

McCann Health, 2016 Lions Health Network of the Year, and Campaign invited top marketers and visionary artists to discuss creativity during this year's Lions Health Festival

July's Aerial Awards winner: Hive 'Superfast any time'
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