Nissan pretends to be the world's worst sponsor in Team GB prank + latest from Apple, BT, Google, Samsung & Kraft Heinz

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Campaign: Brands August 05, 2016

Brand news and analysis, powered by Marketing Latest Nissan pretends to be the world's worst sponsor in Team GB prank Shona Ghosh Nissan is set to air a comical TV spot tonight as the Rio Olympics kicks off, in which it asks Team GB athletes to push the brand in ridiculous ways during the games. Apple launches heartfelt 'The human family' spot ahead of the Olympics Shona Ghosh Apple has released an emotional spot as part of its long-running Shot on iPhone series, this time narrated to a poem by Maya Angelou. Watch: How many Olympic sponsors can you name? Georgina Brazier The Olympic Games start tonight so we hit the streets of London to find out how many sponsors the public could name. BT retains Group M and creates new media entity Team Connect Simon Gwynn BT has retained Group M for its combined media account in an arrangement that will see staff from Maxus and MEC come together in a new bespoke unit, Team Connect. Google warns of ad injection infecting users' browsers Omar Oakes Google has published a report on commercial pay-per-install companies which it says are forcing unwanted ads into users' browsers. Samsung's 'The Anthem' is a feat of diplomacy and sound design Unruly Social video expert Unruly reviews the latest viral by Samsung. Kraft Heinz sales fall in Europe with 'lower shipments' in UK Omar Oakes Kraft Heinz has reported "lower shipments in the UK" contributing to a 6.9% fall in net sales in Europe in its latest earnings report for the second quarter of the year. Brits warm to Brexit but study reveals chasm in how nation is perceived Simon Gwynn Brits are feeling better about Brexit, according to new research from J Walter Thompson - but a referendum held today would be likely to overturn the result. Campaign Viral Chart: Sky Sports' David Beckham ad is most shared Unruly Sky Sports' ad starring David Beckham and promoting the channel's Premier League coverage was most shared on social media over the past week. Louis Vuitton, Gatorade and Vodafone are among the other brands topping the chart. Wins this week: Byron, BT, Rimmel Staff Byron, the hamburger restaurant chain, has added Crispin Porter & Bogusky London to its ad agency roster to launch its summer 2016 campaign. Global stories of the week: Sprite under fire for sexism, Facebook poaches agency exec Staff Coke removes sexist ads in Ireland, APAC drags down Group M's global forecast and a top exec from Grey Mumbai heads to Facebook. Promoted Thinkboxes winner May/June 2016: Lotto Thinkbox Winner for May/June 2016 Promoted Tickety boo: a simple way to reach 750,000 people Getmemedia Campaign Jobs Account Director Competitive Ogilvy & Mather UK, Sea Containers House, 18 Upper Ground, London, SE1 9RQ Social Strategist £70k Dot-Gap, London (Central) AV Account Director £55k Dot-Gap, London (Central) Marketing Tech Operations Manager Competitive The Economist, London (Central), London (Greater) Product Marketing Manager £55000 - £60000 per annum Robert Half Recruitment, City of London, London Global Brand Manager up to £40,000 Pangaea Laboratories Ltd, Elstree, Borehamwood Digital Content Executive Competitive Association of British Insurers, London (Central), London (Greater) head of planning | marketing Competitive wagamama, London (Central), London (Greater) Marketing Executives Competitive Glion, Roehampton, SW London Strategy Director £100000.00 - £110000.00 per annum + benefits DNA Recruit, London

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