Twitter tackles trolls, Facebook hits back in ad-blocking ping pong, HP shifts global business

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Campaign Breakfast Briefing August 19, 2016

Latest Twitter launches filters to help tackle trolls Shona Ghosh Twitter appears to be finally tackling its abuse problem, rolling out new tools that allow users to limit the number of notifications they see. Facebook bats back in ad-blocking 'ping pong' Shona Ghosh Facebook is winning the war on ad-blockers, according to Adblock Plus, but the arms race is set to continue as the open source community looks for new getarounds. Hewlett Packard Enterprise shifts majority of global business to Publicis Groupe I-Hsien Sherwood Publicis Worldwide New York becomes lead creative agency, replacing BBDO McDonald's pulls Happy Meal fitness trackers after skin irritation complaints Shona Ghosh McDonald's latest attempt to cultivate a healthier image has been scuppered, after the fast-food brand had to ditch the Step It fitness trackers included with its Happy Meals in the US. MediaCom leads media agency nominees in DCM Awards 2016 Staff MediaCom leads the way with the most number of entries among this year's most celebrated big screen campaigns for the Digital Cinema Media Awards. Promoted Day 4: Dmexco buzzwords - virtual reality We explore the talking points of this year's Dmexco - first up is VR, the technology that everyone's glued to Promoted Traditional ad models are dead - so what now? Staff Damien Marchi, global head of content, Havas, on how brands can build more meaningful relationships with consumers #BENtalks Campaign Jobs Digital Agency Director/Head of Digital Agency Sales - Premium £90000 - £100000 per annum + bonus & benefits Ultimate Asset, London Insight Director £90,000 per annum Ball & Hoolahan, Midlands Senior Account Manager £35000 - £45000 per annum Twist Recruitment, London Account Director £40000 - £55000 per annum The Great & The Good, London Business Director £80 – 85k + Bens Direct Recruitment- Account Handling, London (Central), London (Greater) Digital Account Manager £35k Dot-Gap, London (Central) Senior Marketing Manager £42,709 - £48,984 Home Office, London (Central), London (Greater) Senior Creative Competitive Sky Betting & Gaming, Leeds, West Yorkshire Global Client Account Director Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Senior Marketing Executive Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)

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