Betfair unveils first campaign with Lucky Generals + latest from Nike, Facebook, Snapchat, Nissan & M&S' 2016 Christmas ad

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Campaign: Brands August 13, 2016

Brand news and analysis, powered by Marketing Most read Betfair unveils first campaign with Lucky Generals Shona Ghosh Betfair has unveiled its first campaign since appointing Lucky Generals as its lead creative agency in May. 'Fat-shaming' gym in Derbyshire back with a vengeance Simon Gwynn A gym accused of fat-shaming in a billboard ad has replaced it with another that campaigners have said is even worse. Latest Nike ad stars first Team USA transgender athlete Shona Ghosh The latest in Nike's "Unlimited" campaign stars US athlete Chris Mosier, the first transgender competitor to make the US national team. Facebook offers Snapchat-style photo filters Simon Gwynn Less than a week after borrowing one of Snapchat's defining features for Instagram, Facebook has looked to its younger rival for inspiration once more. Pet food brand Lily's Kitchen appoints Diageo innovation chief as first marketing director Simon Gwynn Upmarket pet food brand Lily's Kitchen has poached senior Diageo marketer Chris Lock, who becomes its first marketing director. Cat campaign signs deal for Clapham Common takeover Simon Gwynn A campaign to buy the entire ad inventory of a London Underground station and fill it with pictures of cats has signed a contract with Exterion Media to make the project a reality. Nissan pretends to be the world's worst sponsor in Team GB prank Shona Ghosh Nissan is set to air a comical TV spot tonight as the Rio Olympics kicks off, in which it asks Team GB athletes to push the brand in ridiculous ways during the games. Twitter pulls fake Olympics 'Rule 40' account Shona Ghosh Twitter has pulled an account which claims to enforce the Olympics' Rule 40, which prevents non-sponsors from hijacking the event. Watch: Sorrell, Gallop and Weed urge industry to tackle 'trust crisis' in Campaign documentary Nicola Kemp Some of the biggest names in the industry have spoken out in a new documentary series over the crisis of trust facing marketers. M&S' 2016 Christmas ad shoot sees gift-packed helicopter flown into north London Omar Oakes Marks & Spencer's Christmas ad could feature a helicopter packed with gifts shot in a north London square after pictures from the shoot were revealed. Promoted Graeme Douglas: "The best work comes from people who can think across boundaries" In association with The Trade Desk, we invite the biggest industry names to interview their boundary pushing peers - and pass on the baton, in an interview relay. Promoted Planning for the Festive Season: Top Tips for Retailers Brand Republic Insight & Hitwise While sun, sea and sand are still firmly on the mind of many consumers, it's time to plan and prepare for fairy lights and festivities - It'll come around before you know it... Campaign Jobs Publicity Lead, Amazon Publishing Competitive Amazon, London (Central), London (Greater) Planning Director £90 -100k + benefits Direct Recruitment- Planning, London (Central), London (Greater) Strategy Director £100 - £110k plus + bens Direct Recruitment- Planning, London (Central), London (Greater) Account Director Competitive Ogilvy & Mather UK, Sea Containers House, 18 Upper Ground, London, SE1 9RQ ACCOUNT MANAGER– Soft drinks and Booze – South West London agency – c. £30k c. £30k Judi Patton, London (South), London (Greater) PPC Account Executive - Full Service Media Agency! £25k Dot-Gap, London (Central) Marketing Executive (Specialist audiences) £33,825 Smart Energy GB, Goodge Street, London European Category Manager Competitive Spectrum Brands, West Byfleet, Surrey Marketing Executive – Affiliates and Partnerships Competitive Findmypast, London (Central), London (Greater) Senior Marketing Executive Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)

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