Nationwide poised to hire media agency, Snapchat acquisition could usher in new era of search

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Campaign: Media August 17, 2016

Media news and analysis, powered by Media Week Latest MEC poised to win Nationwide's £38m media account Gideon Spanier MEC is poised to win Nationwide's estimated £38m media planning and buying account. Snapchat's Vurb acquisition could usher in a new era of search Chris Whitelaw A contextual and experience-led approach to targeting is very much where search is moving, says iProspect's Chris Whitelaw. Outsmart downsizing will not be a problem for OOH Stuart Taylor The downsizing of Outsmart, the marketing outfit for the out-of-home media sector, is disappointing but not a problem for the OOH industry, writes Stuart Taylor, the chief executive, Western Europe at Kinetic. My Media Week: Andrew Dunn, Maxus Scotland Hayley Hayes This week, a taste of start-up life as we join Andrew Dunn, managing director at Maxus Scotland, tackling a new business brief, building his team and delivering the pizza amid the buzz of Edinburgh Festival. 'Watered down' government obesity plan expected tomorrow Gurjit Degun Government plans to curb the UK's obesity crisis are expected to be announced tomorrow, although the strategy is reported to be "watered down". Movers and shakers: Mondelez, Hertz, Karmarama, OMD, Lida and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Italian restaurant draws social media ire for selling "Black Olives Matter" merch Ilyse Liffreing Thanks to the controversy, business is booming Promoted Traditional ad models are dead - so what now? Staff Damien Marchi, global head of content, Havas, on how brands can build more meaningful relationships with consumers #BENtalks Promoted 8 ways to get creative with digital out-of-home Staff By combining the scale and impact of out-of-home with technologies that allow for dynamic, flexible messaging, digital out-of-home affords brands the opportunity to create some truly iconic creative work Campaign Jobs Head of Digital Strategy - Major Media Owner £80000 - £90000 per annum + bonus & benefits Ultimate Asset, London Digital Account Manager £35k Dot-Gap, London (Central) Digital Planner Buyer £25k Dot-Gap, London (Central) Global Client Account Director Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Senior Marketing Executive Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) International Partnership Account Manager Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Developer Competitive Ogilvy & Mather UK, Sea Containers House, 18 Upper Ground, London, SE1 9RQ International - Senior Circulation Executive From £27,000 (dependent on experience) Time Inc, Canary Wharf, London (Greater) Key Accounts Sales Manager Depending on experience, plus commission Haymarket Media Group, Twickenham, London (Greater) Sales Executive - Horticulture Week Depending on experience, plus commission Haymarket Media Group, Twickenham, London (Greater)

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